2010–11 Premiership Rugby
The 2010–11 Aviva Premiership was the 24th season of the top flight of the English domestic rugby union competitions and the first to be sponsored by Aviva. It began on 3 September 2010 with Sale Sharks hosting Newcastle Falcons, and the home-and-away season continued through 7 May 2011. Semi-finals were contested on the weekend of 14–15 May, and the final was held at Twickenham in London on 28 May.
This year's competition saw the Leicester Tigers attempt to defend their premiership title, after defeating Saracens in the final of last season's play-offs. The same two teams met again in the 2011 final and this time around it was Saracens who managed to win premiership glory, the first time the club did so.
Exeter Chiefs were the newcomers for this season, after having earned promotion by winning the 2009–10 RFU Championship play-offs. Exeter finished eighth, easily avoiding relegation. Leeds Carnegie suffered the drop, which was confirmed once Worcester Warriors, which had already met the RFU's requirements for promotion, won this season's edition of the Championship.
The second day of the competition hosted the seventh edition of the London Double Header, which drew a record crowd of 75,112 for this specific event.
Teams
Club | Coach | Captain | Kit Supplier | Stadium | Capacity | City/Area |
Bath | Steve Meehan | Luke Watson | Puma | The Recreation Ground | 12,200 | Bath, Somerset |
Exeter Chiefs | Rob Baxter | Tommy Hayes | Samurai | Sandy Park | 10,744 | Exeter, Devon |
Gloucester | Bryan Redpath | Mike Tindall | RugbyTech | Kingsholm Stadium | 16,500 | Gloucester, Gloucestershire |
Harlequins | Conor O'Shea | Chris Robshaw | KooGa | The Stoop | 14,282 | Twickenham, London |
Leeds Carnegie | Neil Back | Marco Wentzel | ISC | Headingley Stadium | 22,250 | Leeds, West Yorkshire |
Leicester Tigers | Richard Cockerill | Geordan Murphy | Cotton | Welford Road | 24,000 | Leicester, Leicestershire |
London Irish | Toby Booth | Clarke Dermody | RugbyTech | Madejski Stadium | 24,250 | Reading, Berkshire |
London Wasps | Shaun Edwards | Tom Rees | CCC | Adams Park | 10,516 | High Wycombe, Buckinghamshire |
Newcastle Falcons | Alan Tait | James Hudson | Cotton | Kingston Park | 10,200 | Newcastle upon Tyne, Tyne and Wear |
Northampton Saints | Jim Mallinder | Dylan Hartley | BURRDA | Franklin's Gardens | 13,600 | Northampton, Northamptonshire |
Sale Sharks | Mike Brewer | Mark Cueto | Cotton | Edgeley Park | 10,852 | Stockport, Greater Manchester |
Saracens | Brendan Venter | Steve Borthwick | Nike | Vicarage Road | 19,920 | Watford, Hertfordshire |
;Notes
Table
Pre-Season
The inaugural edition of the Premiership Rugby Sevens Series began on 16 July 2010 at The Stoop, continued on 23 July at Welford Road and 30 July at Franklin's Gardens. This was the first opportunity of the season for any of the teams competing in the Premiership to win a trophy. The finals were held on 6 August 2010 at The Recreation Ground and the Series was won by Saracens.Regular season
The fixture list was released on 29 June 2010.Round 1
Round 2
Round 3
Round 4
Round 5
Round 6
Round 7
Round 8
Round 9
Round 10
Round 11
Round 12
Round 13
Round 14
Round 15
Round 16
Round 17
Rescheduled Game (Round 10)
Round 18
Round 19
Rescheduled Games (Round 10 & 11)
Round 20
Rescheduled Game (Round 11)
Round 21
Rescheduled Game (Round 10)
Round 22
Play-offs
Semi-finals
----Final
Total Season Attendances
Club | Home Games | Total | Average | Highest | Lowest | % Capacity |
Bath | 11 | 130,382 | 11,853 | 12,200 | 10,800 | 95% |
Exeter Chiefs | 11 | 99,379 | 9,034 | 10,522 | 6,026 | 84% |
Gloucester | 11 | 143,454 | 13,041 | 16,241 | 9,994 | 79% |
Harlequins | 11 | 201,012 | 18,274 | 74,212 | 10,676 | 87% |
Leeds Carnegie | 11 | 63,261 | 5,751 | 12,015 | 4,097 | 26% |
Leicester Tigers | 12 | 252,195 | 21,016 | 24,000 | 17,063 | 88% |
London Irish | 11 | 178,499 | 16,227 | 75,112 | 6,806 | 47% |
London Wasps | 11 | 184,317 | 16,756 | 75,112 | 7,186 | 74% |
Newcastle Falcons | 11 | 57,331 | 5,212 | 6,470 | 4,225 | 51% |
Northampton Saints | 11 | 146,940 | 13,358 | 13,498 | 13,209 | 98% |
Sale Sharks | 11 | 90,710 | 8,246 | 16,428 | 6,026 | 67% |
Saracens | 12 | 125,444 | 10,454 | 38,425 | 6,029 | 40% |