ARY Digital Network


ARY Digital Network is a subsidiary of the ARY Group. The ARY Group of companies is a Dubai-based holding company founded by a Pakistani businessman, Haji Abdul Razzak Yaqoob.

History

ARY Digital, formerly known as the Pakistani Channel, was launched in the United Kingdom in December 2000 to cater to the growing demands of South Asian entertainment in the region. Within a short span of three years, the unique proposition and the content of the channel resulted in massive popularity and in order to enable greater expansion and broadcast into other countries. It uses Samacom, a monopolising uplink provider based in the UAE, as the uplink teleport station.

Affiliate Programming

Recently ARY Digital has affiliated with several other television networks to promote their content in Pakistan. Amongst these are Fashion TV for which a regional channel FTV Pakistan has been airing since December 2005 on the ARY Digital network. Plans are under way for Al Jazeera Urdu in affiliation with Al Jazeera targeting 110 million Urdu-speaking households worldwide and HBO Pakistan in association with HBO's south-Asian division. With the network's help, Nickelodeon is also planning to kick-start its operations in Nick Pakistan where it would be beamed into 2.5 million households with kids. With so much international diversity under the network's belt, Salman Iqbal, the global CEO and president of ARY Digital network feels confident that the network is bringing international quality to Pakistan's growing market.

Specialized Programming

By 2004, ARY Digital had ended up three sister ventures apart from the flagship channel ARY Digital, channels targeting generalized programming. They include: ARY News, a 24hr news channel; ARY Musik, a channel aimed at the younger generation featuring the latest from the Pakistani music scene & ARY Qtv, a religious service. With these four channels under its belt, the network viewership grew by folds over the coming years and ARY Digital would often then call itself the premium entertainment provider in the region.

Channel List

ARY Digital Network is composed of the following channels:

ARY Films

ARY Films is film distribution company running in Pakistan. It's a part of ARY Digital Network. Thirty five films including 11 Urdu, 6 Punjabi and 17 Pashto films were released by ARY Films in 2013. Among them Waar, Main Hoon Shahid Afridi, , Chambaili, Zinda Bhaag, Siyaah and Lamha top the charts in industry.

BOL channel

Continental programming

In 2004, ARY Digital divided its broadcasts in such a way, that each Continent had different programming at different times, to better facilitate the audience.
The Channels were split as follows:
This version of the Channel is free-to-air, as channels in the Indian subcontinent are usually free-to-air. Unlike other versions of the Channel, ARY Digital Asia, features a wider variety of Programmes and shows. Many of which may include foreign programmes including Hollywood and Bollywood movies, Indian & American TV shows, for example Criminal Minds, 24,, NCIS & Fear Factor - Khatron Ke Khiladi is one of the Indian & American TV shows currently being aired.

ARY Family UK

ARY Family UK is also free to air. The Programming includes ARY Digital's Dramas and TV shows while also having some programs for ARY Family UK Viewers Only.

ARY Digital UAE

ARY Digital UAE is also free to air, but the programming is limited to Pakistani programmes only, this includes ARY Digital's exclusive Dramas and TV shows, this is because UAE's local Channels own the rights for American and English shows and films.
Indian & American programmes are also not broadcast on the UAE version, this is because the Original Indian channels Broadcast the Programmes on thei

ARY Media Advisory Board

At the turn of events leading to the emergency in December 2007, Salman Iqbal, CEO of the network announced along with the ARY Digital network committee the establishment of a media advisory board, the purpose of which would be to assess the media coverage on the network. Saying that ARY Digital has been reporting without bias for a while but the recent events ushering the emergency rule and temporary closure of one of the biggest news network Geo TV, ARY Digital required a better unbiased coverage. He concluded that an array of government leaders could weigh the coverage presented by the network on the basis of its rationality and coverage so that the media portrayed by the network was in verse with the way Pakistan is supposed to be imaged. The board would have seats for 20 members, each focusing on different aspects of media would provide their views on how media should be portrayed.

Criticism

For a brief period in 2003, ARY Digital received criticism upon its airing of a prisoner's derogatory comments against the Anti-Terrorism Court and a video showing balded young girls behind bars begging for mercy. The contempt of court proceedings against the officials of the network were withdrawn after the judge accepted unconditional apologies.
Attempted take over of BOL Network and BOL News happened in August 2015 by ARY Digital Network CEO Salman Iqbal, who said that the decision was taken in view to provide career protection to media industry and its workers. The founder of ARY Group said that his media group would launch the transmission of the channel within three weeks. However this deal fell through and in September 2015 it was announced that ARY was not taking over BOL.