Avid Hotels


Avid Hotels is a midscale hotel brand launched in 2017 by InterContinental Hotels Group.

History

In June 2017, the InterContinental Hotels Group announced the launch of its 13th brand, a new midscale hotel brand. The name, avid hotels, was announced 3 months later in September 2017. Avid Hotels' logo was the first of the group to carry IHG's master brand mark. The avid hotels franchise was launched in Canada in December 2017 and in Mexico in February 2018.
The first avid hotel opened in August 2018 in Oklahoma City. Owned by Champion Hotels, it had 87 rooms and opened exactly 199 days after groundbreaking. In October 2018, IHG signed a deal with GS Star GmbH to develop 15 avid hotels in Germany, its first development deal in Europe. In August 2019, IHG announced the construction of the first avid hotel in Mexico through a partnership with Operadora MBA.

Concept

Avid Hotels is described as a midscale hotel brand. They are built with approximately 100 rooms and emphasis communal spaces.