The Software Alliance, also known as BSA, is a trade group established by Microsoft in 1988 to represent commercial software makers. It is a member of the International Intellectual Property Alliance. Its principal activity is trying to stop copyright infringement of software produced by its members. Founded as the Business Software Alliance, it dropped "Business" from its name in October 2012, and styles itself "BSA | The Software Alliance". It is funded through membership dues based on member company's software revenues, and through settlements from companies it successfully brings action against. Many Microsoft EULAs include a clause requiring users to agree to audits by software companies.
"Play It Cyber Safe" campaign features an anti-piracy ferret for a mascot. Objectives of the campaign include:
"To help students understand and appreciate the importance of using legal software as well as the meaning of copyright laws and why it is essential to protect copyrighted creative works such as software."
"To initiate discussion around the following: stealing, plagiarism, intellectual honesty and other pertinent topics."
"To encourage students to examine their personal behavior using their computers, software and the Internet."
Bust Your Boss!
Among the more provocative approaches BSA has taken is the Bust Your Boss! campaign that has appeared on billboards, printed publications and on the Internet with the following suggestion: "Is your current or former employer using pirated software in their office? Hit 'em where it really hurts - report their illegal software use today."
Public policy
BSA | The Software Alliance has put forward submissions to the Advisory Council on Intellectual Property in their Review of the Innovation Patent System.
Members
Membership includes the following: Members no longer listed as members as of 2014:
The BSA's enforcement practices against small to medium-sized businesses have been the subject of numerous articles. About 2006, the BSA came under fire for offering reward money up to $200,000 USD to disgruntled employees that report current or former employers for alleged violations of BSA member software licenses. According to an article in Mother Jones magazine, the BSA discovered in 1995 that Antel, the Uruguayan national telephone company, had copied $100,000 worth of Microsoft, Novell, and Symantec software. The BSA's lawyers in Uruguay quickly filed suit, but dropped the suit in 1997 when Antel signed a "special agreement" with Microsoft to replace all of its software with Microsoft products. This has led to accusations that the BSA is a front for Microsoft, with its other members being enlisted purely to disguise Microsoft's dominant role. The BSA supported the highly controversial US Stop Online Piracy Act. This has led to calls from various online communities that BSA members should be boycotted as a result of their perceived attack on the Internet's underlying structure. Kaspersky Lab has left the BSA over this.
BSA annual software piracy study
BSA has been heavily criticized about the yearly study it publishes about copyright infringement of software. This study, produced in collaboration with the International Data Corporation, tries to estimate the level of copyright infringement of software in different countries, as well as the resulting losses for the software industry. The methodology consists in estimating the number of computers shipped in a given country, as well as the average quantity of software installed on these machines. Separately, an estimation of the quantity of legitimate software sold in the country is produced, and the difference between the total amount of software estimated to be in use in the country and the estimation of software sold is used as an indicator of the rate of unauthorized copying. An estimation of the total amount lost is produced by multiplying the estimator number of unauthorized copies by the price of the original software. These estimates have been criticized as being exaggerated and many flaws of the methodology have been pointed out; some of the figures seem to be guesses rather than solid data, and some data may not be representative. The calculation of the losses, in particular, assumes that each piece of copied software represents a direct loss of sale for software companies, a very contested assumption. The study's assumptions have been described as erroneous in a way "that would get a first year student of statistics into trouble". These criticisms have been aggravated by the use of the BSA study to lobby for new, stricter copyright laws and to seek tougher penalties for people convicted of copyright infringement on software. In Britain, a judge cited the data provided by the BSA to justify a lengthy prison sentence for two people convicted of copyright infringement. Another study claiming that software patents are of the same importance to small and medium enterprises and large companies, has been described as misleading and as using a flawed methodology, but the results have nevertheless been quoted by politicians.
