He made his formal entrance into Mexico City on August 16, 1716 and received his office from the previous viceroy, Fernando de Alencastre, 1st Duke of Linares. Zúñiga was the first bachelor to be viceroy of New Spain. He was soon informed of famine in Texas, which was causing colonists to abandon their villages. He immediately ordered the governor of Coahuila to send aid to the region. He also ordered that the Indians be taught agriculture and animal husbandry. In 1717 Florida Indian chiefs meeting in Pensacola asked to come to Mexico City. Viceroy Zúñiga sent a ship from the Armada de Barlovento to pick them up and transport them to Veracruz. They traveled by stagecoach from there to the capital, where they were received with honors. They accepted baptism and promised friendship to the Spaniards, a promise which they kept. In 1717 the Spanish Crown established its monopoly on tobacco in Cuba and New Spain, and the private factories disappeared. The export of tobacco to Peru was prohibited. The changes resulted in a large increase in royal revenue. In 1718 rebel Lipanes Indians surrendered in the Sierra Gorda. Missionaries were sent, and the Indians accepted Christianity. Rich mines were subsequently discovered in the region. The first feria organized by the merchants of Jalapa was celebrated in late 1720. In 1722 Juan Ignacio María de Castorena Ursúa y Goyeneche began publishing a newspaper in Mexico City. The Hospital Real burned in 1722. Also in that year a principal idol of the Indians was burned in an auto de fe in Mexico City. The convent of Corpus Christi was founded for Indian nobles. On June 16, 1718 as the viceroy was leaving the procession of Corpus Christi with the Audiencia, he was attacked with a knife on the stairs of the palace by a man named Nicolás Camacho. Zúñiga escaped without injury. Camacho was arrested, judged insane, and committed to the Hospital of San Hipólito.
Foreign encroachments
During his term as viceroy, Zúñiga y Guzmán was able to expel the English from Laguna de Términos. This site had been occupied almost continuously since 1663 by pirates and by Englishmen directing the illegal cutting of precious woods. In 1714 alone, the English sent 150 ships carrying logwood from the site. Also in that year the English had 1,000 men, 16 fortifications, six large warships, four brigantines and six sloops on the island of Tris in the Laguna de Términos. In 1716 the viceroy sent a Spanish fleet from Veracruz, under Alonso Felipe de Andrade, to reclaim the island. They took the English by surprise, and were successful. The precious woods and pirate booty they captured amply repaid the costs of the expedition. A Spanish garrison was established on the island, and Andrade was named governor. The Spanish fought off a return attack of 335 filibusters on July 16, 1717, but Andrade lost his life in the fighting. His descendants were honored with the hereditary position of captain of dragoons. Zúñiga also advanced the colonization of Texas and established four advance posts in the region to expel the French. In addition he conquered Nayarit and reconstructed the fortifications in Florida. On May 19, 1719, shortly after the declaration of war between France and Spain, the French disembarked in Pensacola. They were easily defeated and forced to surrender. However, the missionaries and soldiers in Texas returned to Coahuila, fearing French advances. The viceroy sent the Marquis of San Miguel de Aguayo and 500 militiamen to expel the French from the Bay of Espíritu Santo, where they were established. Aguayo was named governor of Florida and Texas. Zúñiga also worked to dislodge the French from Española, where they were well established, and the Danish from the Virgin Islands. On December 21, 1720 the system of convoys was established to transport tribute and merchandise to Spain. On that date a fleet of merchant ships escorted by ships of war sailed from Veracruz to the Canary Islands. From the Canaries, another fleet escorted the merchant ships to Seville.
Later career and death
For the marriage of the Prince of Asturias to the Princess of Orléans, Viceroy Zúñiga was named majordomo of the palace in Madrid. To take up that position, he turned over the government of New Spain to his successor, Juan de Acuña, marqués de Casafuerte. On Zúñiga's return to Spain, he became president of the Council of the Indies. He died in Madrid in 1727. In accordance with his will, his heart was sent to the Capuchin convent of Corpus Christi, which he had founded in Mexico City, where it was preserved.