Barbara Sher


Barbara Sher was a speaker, career/lifestyle coach, and author. Her books sold millions of copies and were translated into many languages. She appeared on Oprah, The Today Show, 60 Minutes, CNN, and Good Morning America and her public television specials aired regularly in the United States. Sher lectured at universities, Fortune 100 companies and professional conferences all over the world.
In 1976 she launched Success Teams. Trained leaders recruit groups of about 5 or 6 people and lead them through her 8-week workshop for "How to get what you really want, even if you have no goals, no character, and you're often in a lousy mood." Members identify and pursue their wishes in a framework of mutual encouragement, support, ideas for overcoming obstacles, introductions to helpful contacts, and accountability for continued effort.
Sher's book, Refuse to Choose is a step-by-step program designed for "scanners", people with many interests who are unable to decide on a single direction for their lives.

Other projects

Sher ran retreats for scanners in the U.S; France; Corfu, Greece; and Apulia, Italy. She had a year-long program for writers and speakers called How To Write Your Own Success Story. She also ran websites devoted to her books, programs, and audio materials. During spring and fall of the last years of her life, she lived at her second home in a small village in Central Turkey, where she taught e-commerce to village weavers. In October 2015 she gave a presentation at the TEDx Prague Isolation is the dream-killer, not your attitude.