Barrett-Jackson
Barrett-Jackson is an American auction company in Scottsdale, Arizona. The company specializes in the auction of classic cars and antique cars, and runs collector events in Scottsdale, Palm Beach, Florida, Uncasville, Connecticut and Las Vegas, Nevada.
History
Russ Jackson and Tom Barrett organized the original auction in Scottsdale, Arizona. Jackson met Barrett through an interest in Barrett's 1933 Cadillac V-16 town car. In 1967, Barrett and Jackson presented a car show called "Fiesta de los Autos Elegantes," a fund-raiser for local charities, including the Scottsdale Library. Then in December, 1971, the two jointly presented a classic car auction, when they auctioned two Mercedes-Benz 770K Phaetons that formerly served as German dictator Adolf Hitler's staff cars. One of the Phaetons more than tripled the previous auction record, selling for $153,200. on the auction block for the sale of the first production 2018 Corvette Carbon 65 to benefit the former president's Military Service Initiative. |400x400pxJackson died in 1993, and Barrett in 2004. Russ Jackson's son, Craig Jackson, who had worked actively on a daily basis throughout the years and on-site at the event, took over running the company in 1995, the same year the auction began airing live on the Speed television channel. Internet bidding was also introduced at that time.Starting at the third annual Palm Beach auction in 2005, the show was renamed from "Barrett-Jackson Classic Car Auction" to "Barrett-Jackson Collector Car Auctions," followed by the name change in the Scottsdale, Arizona auction in 2006.
Beginning in 2008, a Barrett-Jackson auction was produced in Las Vegas.
From 2010 to 2012 a Barrett-Jackson auction was held in Orange County, California. However, on January 19, 2013, Barrett-Jackson announced it would move from Orange County to Reno, Nevada as part of the city's Hot August Nights event in August 2013. A Barrett-Jackson auction was held in Reno, Nevada until 2015.
On September 26, 2015, Barrett-Jackson announced that for the first time ever, they would have an auction in the Northeast at Mohegan Sun in Uncasville, Connecticut. The inaugural auction took place June 23–25, 2016, with the auction block being located inside the Mohegan Sun Arena.
During the 2018 Scottsdale Auction, where 10 charity vehicles were sold, Barrett-Jackson surpassed $100 million in total funds raised for charity through its platform, reaching just over $102 million. Former U.S. President George W. Bush joined Barrett-Jackson for the sale of the first production 2018 Chevrolet Corvette Carbon 65 Edition, marking the first appearance by a former president at a Barrett-Jackson event.
Auction
Although it is billed as a collector car auction, other items are also sold, including trucks, motorcycles, airplanes, engines, boats and other memorabilia. Major car manufacturers, including Ford, General Motors and Toyota, have sold several of their first production vehicles of a given model and generation combination, in charity format.Celebrities who have attended the event - some putting their own vehicles up for auction - include Justin Bieber, Floyd Mayweather Jr., Sharon Stone, William Shatner, Muhammad Ali, Sammy Hagar, Michael Anthony, Michael Bay, Jay Leno, Alice Cooper, Gene Simmons & Shannon Tweed, Burt Reynolds, Steven Tyler, Zac Brown Band, David Spade, Tim Allen, Billy Corgan of the former Smashing Pumpkins, Criss Angel, Dale Earnhardt Jr., Jeff Gordon, baseball players Reggie Jackson and Randy Johnson, Justin Morneau, DMX, Carroll Shelby, Bill Goldberg, Tony Stewart, and motorcycle customizer Jesse James.
Scottsdale, Arizona
The company's Scottsdale auction has expanded over its 47-year history and in 2018 ran for nine days, including seven days of vehicle and automobilia auctions, more than 1,700 vehicles, the Opening Night Gala, Family Value Day, Ford Ride 'N Drives, Chevrolet Hot Laps and Dodge Thrill Rides. The auction draws over 325,000 spectators at WestWorld, where the event has been held since 1989. The 2018 Scottsdale also welcomed nearly 5,200 bidders from all 50 states and 13 foreign countries worldwide. The ultimate automotive lifestyle event also provides over 70 food vendors and hundreds of exhibitors.Scottsdale auction sales
Notable sales at the Scottsdale auction have included:| Auction year | Lot number | Vehicle | Price |
| 2007 | 1966 Shelby Cobra 427 “Super Snake” | $5,500,000 | |
| 2013 | 1966 #01 Batmobile | $4,620,000 | |
| 2006 | 1950 General Motors Futurliner "Parade of Progress" tour bus | $4,320,000 | |
| 2014 | 1967 Chevrolet Corvette L88 2-door coupe | $3,850,000 | |
| 2005 | 1954 Oldsmobile F-88 concept car | $3,300,000 | |
| 2006 | 1954 Pontiac Bonneville special Motorama concept car | $3,080,000 | |
| 2012 | 1948 Tucker Torpedo | $2,915,000 | |
| 2012 | 1947 Bentley Mark VI Franay | $2,750,000 | |
| 2018 | 2017 Ford GT | $2,500,000 | |
| 2012 | 1954 Mercedes-Benz 300SL Gullwing | $2,200,000 | |
| 2012 | 1933 Pierce Arrow Silver Arrow | $2,200,000 | |
| 2006 | 1970 Plymouth Hemi ‘Cuda 2-door convertible | $2,200,000 | |
| 2013 | 1955 Mercedes-Benz 300SL Gullwing Coupe | $2,035,000 | |
| 2013 | 1947 Talbot-Lago T-26 Grand Sport | $2,035,000 | |
| 2016 | 2015 Porsche 918 Spyder Weissach | $1,760,000 | |
| 2008 | 1963 Chevrolet Corvette coupe “Rondine” concept car | $1,760,000 | |
| 2017 | 1964 Aston Martin DB5 | $1,485,000 | |
| 2016 | 1939 Mercedes-Benz 540K With "Cabriolet A" Body Conversion | $1,485,000 | |
| 2018 | 2015 Porsche 918 Spyder | $1,430,000 | |
| 2013 | 1934 Dusenberg J Murphy LWB Custom Beverly Sedan | $1,430,000 | |
| 2018 | 2018 Chevrolet Corvette Carbon 65 Edition | $1,400,000 | |
| 2013 | 1956 Chrysler Diablo Concept Convertible | $1,375,000 | |
| 2017 | 1960 Chevrolet Engineering Research Vehicle 1 | $1,320,000 | |
| 2013 | 1971 Plymouth Hemi 'Cuda Convertible | $1,320,000 | |
| 2013 | 1929 Isotta Fraschini Tipo 8A SS Castagna Roadster | $1,320,000 | |
| 2006 | 1970 Chevrolet Chevelle LS6 convertible | $1,265,000 | |
| 2013 | 1949 Delahaye Type 175 Saoutchik Coupe De Ville | $1,210,000 | |
| 2006 | 1952 Chrysler d’elegance 2-door hardtop | $1,210,000 | |
| 2016 | 2017 Acura NSX VIN #001 | $1,200,000 | |
| 2018 | 1952 Ferrari 212 Europa | $1,100,000 | |
| 2018 | 1965 Chevrolet Corvette Cutaway Coupe | $1,100,000 | |
| 2016 | 1977 Pontiac Firebird Trans Am "Smokey and the Bandit" Promo Car | $550,000 | |
| 2016 | 2006 Ford GT Heritage Edition | $522,500 | |
| 1972 | Marshal of Finland Baron Gustav Mannerheim's Mercedes-Benz 770K | $153,200 |
Palm Beach, Florida
In 2003, Barrett-Jackson added a second annual event in Palm Beach, Florida. The auction draws over 50,000 visitors, and approximately 500 vehicles cross the auction block each spring. The event is held for three days at the Americraft Expo Center at the South Florida Fairgrounds and includes auction, ride 'n drives, demonstrations, sponsors and vendors.Palm Beach auction sales
Notable sales at the Palm Beach auction have included:| Auction year | Lot number | Vehicle | Price |
| 2006 | 723 | 1947 Bentley Mark VI Coachworks by Franay | $1,760,000 |
| 2005 | 378 | 1953 Buick Roadmaster “Howard Hughes” | $1,650,000 |
| 2006 | 5001 | 2005 Ford GT coupe | $530,000 |
| 2005 | 375 | 1968 Shelby GT500 E convertible | $561,000 |
| 2009 | 369.1 | 1969 Chevrolet Camaro RS custom “Project American Heroes” | $500,000 |
| 2006 | 724 | 1939 Bentley Royale Custom | $407,000 |
| 2006 | 703.1 | 1953 Buick Skylark convertible | $390,500 |
| 2006 | 723.1 | 1931 Bentley Aero coupe hot rod | $385,000 |
Las Vegas, Nevada
In 2008, Barrett-Jackson added a Las Vegas event at the Mandalay Bay Resort & Casino. The inaugural Las Vegas included 533 collector vehicles, over 50,000 attendants and nearly $30 million in total sales over 3 days. Over 16 hours of live coverage was broadcast on the Speed channel. In 2009, the second annual Barrett-Jackson Las Vegas event had over 51,000 visitors and over $23 million in total sales for 428 vehicles. The Speed channel showed 19 hours of the auction.Las Vegas auction sales
Notable sales at the Las Vegas auction have included:| Auction Year | Lot Number | Vehicle | Price |
| 2010 | 6580 | 2008 Bugatti Veyron Supercar | $770,000 |
| 2011 | 6400 | 1964 Ford Fairlane 2 Door Hardtop | $700,000 |
| 2009 | 3000 | 2009 Ford Mustang #5 of 45 Limited Edition | $352,000 |
| 2011 | 675 | 2009 Mosler Raptor Prototype | $264,000 |
| 2008 | 805.1 | 2003 Saleen S7 2-door coupe | $260,700 |
| 2008 | 674.3 | 2012 Chevrolet Camaro ZL1 | $250,000 |
| 2008 | 803.1 | 1969 Ford Mustang Boss 429 fastback | $214,500 |
| 2008 | 812 | 1962 Lincoln Continental 4-door sedan “John F Kennedy’s” | $209,000 |
| 2008 | 801 | 1938 Packard Victoria 2-door convertible | $209,000 |
Uncasville, Connecticut
In 2013 the Orange County, California auction was moved to Reno, Nevada. After three years, the Reno auction was moved to Mohegan Sun Resort and Casino in Uncasville, Connecticut in 2016. The inaugural "Northeast Auction" at Mohegan Sun took place June 23–25, 2016 and was the first double sellout in company's 45-year history. The auction recorded more than $26 million in sales and set an attendance record at Mohegan Sun with more than 90,000 auction guests. Automobilia sales reached $755,000, a new record for a non-Scottsdale auction, and had six charity vehicles cross the block that helped raise $605,000 for charity.The second annual Northeast Auction took place June 21–24, 2017.
Northeast auction sales
Notable sales at the Northeast auction have included:| Auction Year | Lot Number | Vehicle | Price |
| 2016 | 1969 Chevrolet Corvette L88 | $624,800 | |
| 2017 | 2017 Ferrari 488 Spider | $434,500 | |
| 2017 | 1969 Ford Mustang Boss 429 Fastback | $407,000 | |
| 2016 | 1969 Ford Mustang Boss 429 Fastback | $346,500 | |
| 2016 | 1967 Ferrari 330 GT 2+2 | $330,000 | |
| 2016 | 1970 Plymouth HEMI Superbird | $330,000 | |
| 2017 | 1958 Dual-Ghia Convertible | $269,500 | |
| 2016 | 2005 Ford GT Custom Coupe | $253,000 | |
| 2016 | 1998 Lamborghini Diablo SV | $236,500 | |
| 2017 | 1967 Chevrolet Corvette 427/435 | $231,000 |
Broadcasting
From 1997 through 2013, Barrett-Jackson's auctions were televised by Speed—a relationship dating back to its launch as Speedvision. Its first year featured highlights of the event, but due to popular demand, coverage was expanded into a six-hour live broadcast in 1998, and expanded even further in the years following. The auction's presence on Speedvision continued through its acquisition by Fox Sports and its re-branding as Speed Channel. Following the closure of Speed and its replacement with Fox Sports 1, coverage was spread across several Fox-owned channels, including but not limited to FS1, Fox Sports 2, Fox Business Network, National Geographic Channel, and at the Scottsdale auction in 2013, the over-the-air Fox network as well, from 2013 through 2015.In 2015, broadcast rights to the events were acquired from Fox by Discovery Channel and Velocity, beginning with the 2015 Scottsdale auction. Chris Jacobs of Overhaulin' and Ray Evernham of Velocity's AmeriCARna became the main on-air hosts, joined by Rick DeBruhl, Mike Joy, and Steve Magnante as analysts.
Charity work
Charity is considered to be one of the pillars of Barrett-Jackson, dating back to the "Fiesta de los Autos Elegantes," a charity car show put on by Barrett and Jackson before forming the auction company in 1971. During the 2018 Scottsdale Auction, after the sale of 10 charity vehicles, Barrett-Jackson surpassed $100 million in funds raised for charity through to date through the company's renowned platform. Among the highlights from the event were four charity vehicles on "Super Saturday," January 20, including the $1.4 million sale of the first production 2018 Chevrolet Corvette Carbon 65 Edition. Former U.S. President George W. Bush, the first former president to join Barrett-Jackson on the auction block, was in attendance for the sale with 100 percent of the hammer price benefiting the George W. Bush Presidential Center Military Service Initiative. The company also kicked off its first yearlong charity initiative - "Driven Hearts" - and raised over $350,000 to benefit the American Heart Association during the auction, including the sale of Carolyn and Craig Jackson's personal 1988 Corvette 35th Anniversary Edition. Capping off the 10 charity vehicles was a 2017 Ford GT, the first current model Ford GT available at public auction, which raised $2.55 million with 100 percent of the sale benefiting The Autism Society of North Carolina's IGNITE Program and the Autism Alliance of Michigan. The 10 charity vehicles at the 2018 Scottsdale Auction raised $6.21 million for charity, bringing Barrett-Jackson to just over $102 million total raised for charity throughout the company's history.Driven Hearts
On January 9, 2018 at Barrett-Jackson's 2018 Scottsdale Media Day, the company announced details of its first ever yearlong charity initiative. The Driven Hearts initiative, benefiting the American Heart Association, kicked off at the 2018 Scottsdale Auction and will help raise money and bring awareness to promote heart health throughout the year. In addition to the sale of Carolyn and Craig Jackson's 1988 Corvette 35th Anniversary Edition, the initiative includes the first state-issued Barrett-Jackson themed license plate through the Arizona Department of Transportation, Motor Vehicle Division. The plates cost $25, with $17 of each sale benefiting AHA. Additional aspects of the Driven Hearts initiative include Barrett-Jackson’s partnership with Hotels for Hope, which enables fans traveling to Barrett-Jackson events to book rooms through Barrett-Jackson.com, with a portion of every actualized hotel room night booked going to the AHA. Barrett-Jackson drivers will also be sporting the “Driven Hearts” logo on their shirts, and auction attendees will notice the acronym “FAST” around the Barrett-Jackson event sites, as a way of bringing attention to the warning signs of stroke.
Some of the charities that have benefited from Barrett-Jackson's efforts are The ChildHelp Foundation, , The Darrell Gwynn Foundation, Juvenile Diabetes Research Foundation, The National MS Foundation, The Carroll Shelby Children’s Foundation, The Hendrick Marrow Foundation, MLB Charities, The Boy Scouts of America, the EAA Young Eagles, St. Jude's, and The Bob Woodward Foundation.
Company auction records by year
Scottsdale, Arizona
Palm Beach, Florida
Las Vegas, Nevada
- Total price exceeds top bidding price after buyer premium
Orange County, California
Reno, Nevada
Automobilia
In 2018, Barrett-Jackson sold over 1,100 pieces of automobilia for more than $3.7 million, including a full-size transportation-themed carousel manufactured by Wilhelm Hennecke of Germany in 1957 for $557,750.Top 10 Scottsdale Auction Automobilia sales:
Note: Top 10 sales from 2007-2018 at the Barrett-Jackson Scottsdale Auction
| Year | Lot | Item | Cost |
| 2018 | Exquisite full-size transportation-themed carousel manufactured by Wilhelm Hennecke of Germany in 1957. | $557,750 | |
| 2018 | Extremely rare circa 1939 Husky Gasoline "Gets You Thru" double-sided porcelain service station sign. | $149,500 | |
| 2017 | Spectacular and extremely rare 1950s Esso Aviation single-sided porcelain with neon restored airport hangar sign. | $86,250 | |
| 2015 | Highly desirable 1930's Harley-Davidson Bar and Shield logo double-sided neon porcelain dealership sign. | $86,250 | |
| 2015 | 1950's Humble Esso Aviation Products restored single-sided porcelain airport hangar sign | $80,500 | |
| 2015 | 1950's Chevrolet "Chevy Boy" single-sided neon porcelain dealership neon. | $69,000 | |
| 2018 | Spectacular and huge 1950s Esso Aviation single-sided porcelain with neon restored airport hangar sign. | $63,250 | |
| 2016 | Historically significant 1950's Donald Duck neon porcelain parking lot entrance sign from Disneyland. | $59,800 | |
| 2014 | Unique 1930's restored Bell Telephone oversized public phone booth. | $57,500 | |
| 2011 | Super sleek, super custom 1/2 scale Ford GT 40 Go-Kart, expertly hand crafted by McLaren Classic Restorations | $53,760 |