Be the Cowboy is the fifth studio album by Japanese-American indie rock musicianMitski, released on August 17, 2018, through Dead Oceans. Produced by longtime collaborator Patrick Hyland, the album widens Mitski's palette with a return to the piano featured on her first two records alongside synthesizers, horns and the guitar that became her signature instrument. Upon its release, Be the Cowboy received widespread acclaim from music critics, who later ranked it among the bestalbums of 2018. It was preceded by the singles "Geyser", "Nobody" and "Two Slow Dancers".
Writing and recording
In a statement, Mitski said she experimented in narrative and fiction for the album, and said she was inspired by "the image of someone alone on a stage, singing solo with a single spotlight trained on them in an otherwise dark room." She recorded the album with longtime producer Patrick Hyland, and stated that "for most of the tracks, we didn't layer the vocals with doubles or harmonies, to achieve that campy 'person singing alone on stage' atmosphere." She also said the album is about her reconnecting with her feelings: "I had been on the road for a long time, which is so isolating, and had to run my own business at the same time. A lot of this record was me not having any feelings, being completely spent but then trying to rally myself and wake up and get back to Mitski."
Release and promotion
The album was made available for pre-order on May 14, 2018 without prior announcement. "Geyser" was released as the lead single from the album on the same day along with a music video directed by Zia Anger, who also directed the music video for "Your Best American Girl" from Puberty 2. The song was previously performed in 2014 on WNYU Radio and Hampshire College. On June 26, Mitski released "Nobody" as the second single alongside a music video directed by Christopher Good which was shot over five days in Kansas City. The third and final single to precede the album, "Two Slow Dancers", was released on August 9. In support of the album, Mitski embarked on a tour including North American and European legs. The tour began on June 9 in Bozeman, Montana.
Critical reception
At Metacritic, which assigns a normalized rating out of 100 to reviews from mainstream publications, Be the Cowboy received an average score of 87, based on 30 reviews, indicating "universal acclaim". Critics praised Mitski's ability to deftly move from the personal lyrics on her previous album Puberty 2 to more conceptual themes. AllMusic writer Marcy Donelson stated that "rather than being a disappointment, Be the Cowboys point of view provides a brilliant twist, one that channels all the unease, unpredictability, and intuitiveness of Mitski's previous work—even for those who don't take in the lyrics." Laura Snapes similarly commended the album in a review for The Guardian; "Mitski's songwriting trademarks are strong enough to transcend the stylistic revamp – arrangements that are rich without being precious, plus her terrifically mordant worldview." Pitchforks Quinn Moreland called the album Mitski's greatest to date, stating that "she's never sounded so large, even in the record's quietest moments." Rolling Stones Will Hermes wrote, "There may be nothing explicitly political in the songs on Be the Cowboy. But there's plenty implicit, from the DIY American mythology of the title, to the way the songs validate voices that are shaky, hurting, irrational, and damaged, while also being smart, wry, powerful, and deserving of love." The A.V. Club critic Katie Rife said, "Although Be The Cowboy sees Mitski fully transformed from her lo-fi beginnings in terms of production, her post-Pixies guitar-rock tendencies still come through strong, albeit now more lush and kaleidoscopic than buzzing and raucous." Sarah Murphy from Exclaim! applauded the album, saying "The album is all the more impressive because her words and music are meticulously calculated, expertly arranged and still filled with feeling."
Accolades
Year
Awards
Category
Result
Ref.
2019
Grammy Award
Best Recording Package
2019
Libera Awards
Album of the Year
2019
Libera Awards
Best Rock Album
2019
Libera Awards
Creative Packaging
2019
Libera Awards
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Track listing
All tracks written by Mitski.
"Geyser" – 2:23
"Why Didn't You Stop Me?" – 2:21
"Old Friend" – 1:52
"A Pearl" – 2:36
"Lonesome Love" – 1:50
"Remember My Name" – 2:15
"Me and My Husband" – 2:17
"Come into the Water" – 1:32
"Nobody" – 3:13
"Pink in the Night" – 2:16
"A Horse Named Cold Air" – 2:03
"Washing Machine Heart" – 2:08
"Blue Light" – 1:43
"Two Slow Dancers" – 3:59
Personnel
Credits adapted from the liner notes of Be the Cowboy.