Bruce E. Toll co-founded the American luxury homebuilder company Toll Brothers.
Biography
Born to a Jewish family, the son of Sylvia and Albert Toll, he grew up in Elkins Park, Pennsylvania. His father, who emigrated from Ukraine, was a millionaire investor who lost everything in the Wall Street Crash of 1929. In 1965, Toll graduated with a B.A. from the University of Miami. In 1967, Toll and his brother Robert I. Toll founded Toll Brothers with a focus on building luxury homes starting with a plot of land in Caln Township, Chester County, Pennsylvania given to them by their father. They grew the business using a conservative financial model always including a 10 percent expense cushion in all their project cost estimates, never assumed price appreciation during construction, and always used conservative sales estimates. Bruce was responsible for the book-keeping and Robert the legal side of the business. In the late 1980s, they expanded out of the Northeast to Washington, D.C. and in the mid-1990s, to California. The Tolls are credited with mass-producing luxury housing by taking a few standard home styles and increasing the scale several fold. Toll Brothers later expanded into building “active-adult” communities for the elderly affluent and urban high-rises for the newly affluent. In 1998, Toll sold 5 million shares of Toll Brothers for $186.6 million although still remaining its second largest shareholder and vice-chairman. In November 2013, Toll Brothers purchased Shapell Homes for $1.6 billion. As of 2013, Toll Brothers has sold over 40,000 homes in twenty-two states. Using the proceeds from his stock sale, he has diversified his investments. Toll is principal of real estate investor and developer, BET Investments, and has a diversified pool of investments including: National Renal Alliance of Franklin, Tennessee, a for-profit chain of 12 kidney-dialysis centers; Premier Kids Care Inc. of Atlanta, Georgia, which sells human-growth hormones; Puresyn Inc., a Malvern, Pennsylvania company which develops gene vaccines and gene-therapies; Colonial Management Group L.P., an Orlando, Florida chain of 50 methadone-treatment centers; UbiquiTel Inc., a Conshohocken, Pennsylvania company that sells Sprint-branded PCS wireless service in the West and Midwest; Aquilent Inc., a Laurel, Maryland company which provides IT services to the government; several automobile dealerships in the Philadelphia, Pennsylvania area including Reedman-Toll Auto World of Langhorne, Pennsylvania, one of the largest dealerships in the USA.
Toll is married to Robbi S. Toll. Robbi is an interior designer and serves as secretary of the board of the National Museum of American Jewish History. They have four daughters; Michelle, Elizabeth, Wendy, and Jennifer. In 1997, his daughter Elizabeth married investor Leonard M. Tannenbaum; they divorced in 2010. In 2010, Toll filed an unsuccessful lawsuit against Leonard M. Tannenbaum, his former son-in-law and founder and Chief Executive Officer of Fifth Street Asset Management, alleging that Tannenbaum had promised and failed to pay his daughter Elizabeth half the profits from the management of Fifth Street’s latest fund.