Except for the Kansas City location, Cafe Gratitude is majority owned and managed by Love Serve Remember, LLC. The Kansas City location is owned and operated by Michael George.
Philosophy
Cafe Gratitude is said to be managed according to the principles of Sacred Commerce, as outlined in a book of the same name by Matthew and Terces Engelhart. This claims to integrate the intention and philosophy of dharma – right actions, right intentions, right speech – as a way of being connected to spirit.
Controversies
Landmark Education
In 2009, the East Bay Express reported on Cafe Gratitude's policy of strongly encouraging employees to attend Landmark Education's introductory "Landmark Forum". Employees described being denied promotion due to discomfort or disinterest in the intensive seminar, and one former manager was forced to step down and later fired after speaking critically of Café Gratitude's embrace of the Landmark program. Café Gratitude paid half the $500 cost of the course for employees who chose to attend.
In 2016, Terces and Matthew Engelhart received a heated back-lash after the vegan community learned that they chose to raise, slaughter, and consume cattle on their private farm, which supplied much of Café Gratitude's produce. The Engelharts themselves declined an interview request, but Cary Mosier, Terces Engelhart's son and Cafe Gratitude's chief operating officer, said the feud against Cafe Gratitude has unfairly cast his mother and stepfather as deceptive animal killers.
History
Cafe Gratitude started as a small chain of organic plant based restaurants in the San Francisco Bay Area, one in Berkeley and another in Santa Cruz. Michael George opened a Kansas City location in 2012. Previous locations also included Newport Beach, Beverly Hills, San Francisco, San Rafael, Healdsburg, and inside the Oakland and CupertinoWhole Foods. The Northern California locations closed following a lawsuit filed by employees alleging improper tip pooling, wage theft, and labor misclassification. A Facebook posting from the Engelharts claimed that their position was "completely legal" but that defending them in court would be too expensive, calling the process "legalized extortion". The company was able to settle out of court in early 2012, under an arrangement that allowed two Northern California restaurants to remain operational; the remaining Berkeley location closed in 2015.