Caffè Nero is an Italian style coffee house brand headquartered in London, England. Founded in 1997 by Gerry Ford, currently the company runs more than 1000 coffee houses in eleven countries: the UK, Ireland, Sweden, Poland, Cyprus, Croatia, Turkey, the UAE, Oman, and the United States. In 2009 Caffè Nero bought and opened its own coffee roastery, which supplies the coffee to all its coffee houses worldwide. "Caffè Nero" is Italian for "black coffee".
History
In 1997 Gerry Ford led a small group of investors in the purchase of 5 central London shops with the name Caffe Nero from Ian Semp who established the name in 1990. Gerry Ford subsequently redesigned those units and founded the Caffè Nero brand as recognized today. At the same time the signature coffee house blend - Classico - was introduced, and has gone on to receive awards for its quality. The Classico blend is still served in every store today. In March 2001 Caffè Nero joined the London Stock Exchange under the symbol CFN. In early 2007, the company was the subject of a management buy-out by the newly formed Rome Bidco Ltd and taken private. Since 2007, the company expanded to Turkey in 2007, the UAE in 2009, Poland in 2012, Cyprus in 2013, and Ireland and the United States in 2014, Croatia in 2017, Oman in 2018 and Sweden Caffè Nero's parent company is based in Luxembourg. In June 2016, the Caffè Nero Group completed the purchase of the Harris + Hoole brand from Tesco which consisted of 43 sites., and in January 2019 the Group expanded further by completing the purchase of the majority shareholding of the 92 strong coffee chain Coffee#1 from SA Brains. In 2013, Caffè Nero's coffee was rated best tasting among five major UK brands by experts at the independent consumer magazine Which?
Products
The company has a reward scheme for customers. Each time a coffee is purchased, the customer's loyalty card is stamped with the 'Nero Coffee Bean Logo'. Once a card has nine stamps, the bearer is entitled to a free drink. Caffè Nero also offers double reward stamps for every customer who uses a reusable cup in its stores Caffè Nero participates in numerous waste and recycling initiatives including the London First Mile scheme which collects coffee grounds and converts it into bio-fuel
Controversies
Caffè Nero has not paid any corporation tax in the UK since 2007 and has been subject to ongoing criticism, although the BBC has reported that "there is no suggestion that Caffe Nero has done anything illegal" and that "Caffe Nero has previously rejected accusations that its complex corporate structure involving various holding companies is designed to avoid corporation tax." A handful of the company's stores have either had planning permission controversies and/or enforcement action taken. One town accused Caffè Nero of "bully-boy tactics" following the opening of several stores in the United Kingdom, without the required planning permission. However, all 11 stores where there have been planning permission issues have subsequently been granted planning permission. In May 2015, the company said that they will stop serving milk from farms in Gloucestershire's badger cull areas. On 29 May 2015, the company said: "Caffè Nero has instructed its partners supplying to stores which are situated around the cull zone areas to supply milk from farms outside of the zone. On 7 July 2015, rats were videoed scurrying along the floor and counter in their Donegall Square West unit in Belfast, despite having previously been awarded a four out of possible five star rating by inspectors from Belfast City Council. Having been notified of the incident, the store was closed for a full investigation and has subsequently reopened; the source of the infestation was an adjacent disused building. A 2017 study by the BBC found trace amounts of faecal bacteria in Caffè Nero's iced drinks, alongside those of Starbucks and Costa Coffee. In June 2018 Polish State Sanitary Inspectorate and media reported 63 adults and 10 children having been poisoned after eating salmonella-contaminated cakes served in a number of Caffè Neros in Warsaw, Cracow and Wrocław.
