Chapman Guitars


Chapman Guitars is a guitar company established in 2009 by Rob Chapman, a guitarist best known for his videos on YouTube. The company claims to be the first to design its guitars "collaboratively" and the design, features and specs of new models are selected by public votes in online polls on their website.

History

The company's first production guitar was the ML-1. The ML-1 was initially limited to a run of 500 guitars, although a second batch was produced when the factory which supplied Chapman offered more at a discounted price. The ML-2 was limited to 250 pieces.
In order to make the best guitar for the lowest initial outlay, Chapman chose a design philosophy by which any compromises would be reflected most in the parts which would be most likely and easily replaced later by the owner. Thus those components of the ML-1 which were not so easily replaced could be of the very highest quality that the limited budget allowed; the ML-1 featured a solid mahogany Fender Stratocaster-style body, a maple neck and an ebony fingerboard. The ML-1's body and distinctive reverse-style headstock had a simple, satin black finish. The ML-1 was priced for the entry level market when it initially retailed for £299, but the second batch allowed its price to be reduced even further to £199. The ML-1's second batch suffered from further decreased quality control, with some customers complaining of sharp/unfinished fret work and generally poor craftsmanship. This deviation in quality control was a deciding factor for the manufacture of Chapman Guitars to be moved to World Musical Instruments, South Korea.

Production models

2009–2016 models

At NAMM 2017, Chapman Guitars introduced a completely new line of guitars, which will replace all of the models that came before it. For the first time, Chapman are making some of the models in Indonesia.

Standard Series (made in Indonesia)

The Standard series guitars are made in Indonesia, having Maple necks with bolt on constructions, Veneers instead of thick maple caps, dot inlays, gloss finishes and are made to be cheaper versions of the Korean models.
There is also a 28” scale baritone version, which has a Swamp Ash veneer, locking tuners and a Graphite finish.
The Pro series guitars are made in South Korea, featuring 3-piece Maple neck-through necks, stainless steel frets, satin finishes, solid carved tops with body cut-aways, strap-locks, Hipshot open-gear tuners and glow in the dark side inlays.