Charisma was initially manufactured and distributed in the United Kingdom as an offshoot of B&C Records, sharing the B&C catalogue series for both singles and albums, but it later absorbed that label. During the mid- and late 1970s Charisma's European distribution was handled by Phonogram Inc. In the United States and Canada, Charisma recordings were initially licensed to other labels. These included ABC Records, along with subsidiaries, Impulse, Probe and Dunhill. Artists included Van der Graaf Generator and Genesis. Elektra Records in the USA released records by Charisma artists Atomic Rooster, Audience, Lindisfarne and Jack the Lad. In 1971 Charisma entered into a distribution agreement with Buddah Records and began to release albums on the Charisma label in the USA. These included Pawn Hearts by Van der Graaf Generator and Nursery Cryme, Foxtrot and Genesis Live by Genesis. Atlantic Records also later released Charisma recordings in the United States from 1973 to 1974 including many Genesis titles. In 1973 Atlantic stopped distributing Charisma in America; as a result, in the USA Charisma's bands signed to various labels such as Mercury Records and Arista Records. Genesis records were released in the USA under Atlantic's subsidiary label Atco Records from 1974 to 1976. In 1976, Charisma signed a new distribution deal in the UK with Polydor that lasted until 1980. In Canada, many Charisma releases were distributed by GRT and PolyGram Canada. Between 1980 and 1982, Charisma operated a subsidiary called Pre Records, who were devoted to new wave and reggae acts. Pre's roster included Scars, Prince Far I, Delta 5, Gregory Isaacs, The Monochrome Set and Congo Ashanti Roy, amongst others. Pre also licensed albums by The Residents and Tuxedomoon from the American label Ralph Records. In Europe, Pre's releases were issued on the Charisma label.
Collectable "pink scroll" label design
Most Charisma artists were relatively unknown early on, so original pressings have become quite rare and sought after by collectors. The "pink scroll" label was first used in the UK from 1969 until mid-1972. This was replaced by the Mad Hatter label, designed by Paul Whitehead. In the US, the pink scroll labels were used in late 1973 and early 1974 on releases distributed by Buddah. Releases distributed by Atlantic Records used a variation of the Mad Hatter design.
Notable releases
Albums
1: On Virgin Records in Australia, Atlantic Records in the US 2: On Island Records in the US 3: On Geffen Records in the US
Singles
1: On Atlantic Records in Canada, New Zealand and the US 2: On Geffen Records in Australia, Canada, New Zealand and the US