The company was founded as Rinera Networks in 2006 by Hui Zhang and Ion Stoica, both Carnegie Mellon alumni. The company changed its name from Rinera Networks to Conviva in April 2008. Conviva has raised a total of $121 million, with $40 million in new capital raised in 2017 from investors such as Future Fund, NEA, Foundation Capital, and Time Warner Investments. Prior venture capital rounds include $44 million from Foundation Capital, GGV, New Enterprise Associates and Pelion Venture Partners and $15 million from Time Warner Investments in February 2012. In 2011, the founders received the ‘Test of Time’ award at the 2011 annual ACM SigComm Doctoral Dissertation Competition for their dissertation, "Understanding the impact of video quality on User engagement." In July 2012, Conviva won AlwaysOn Global 250 top private innovative technology companies.
Technology
Conviva sells a control platform said to pre-emptively locate video streaming issues and make adjustments to avoid buffering and low quality. Conviva also provides online video analytics on viewer engagement and video performance. In February 2013, Conviva launched a Viewer Experience Report, analyzing 22.6 billion streams globally throughout 2012. Conviva’s data discovered that 39.9% of their customer’s online video streams experienced buffering in 2012. Their data claimed that on average audiences watch 250% more video when there's lower buffering, quicker start time and higher bitrate. In 2013, Conviva analyzed global data from 45 billion video streams, seen across more than 1.6 billion individual devices and on more than 400 premium media video players..
Partners
Conviva works with media brands including HBOESPN, AEG, Vevo, NBC, Turner, Disney, Yahoo, Sky, and Hulu. The company has worked on live streaming events including , The Super Bowl, 2010 Vancouver Winter Olympics, March Madness, Wimbledon, and The Masters, In February 2013, Conviva announced a six-year agreement with HBO GO to provide data and video delivery optimization for their HBO GO TV Everywhere platform. The Conviva Community allows their customers and partners to spur collaboration between Conviva engineers and developers. Developers can learn how to integrate Conviva in their applications or devices. From the community web site, application developers and device manufactures download ready made drop-in libraries or use the Conviva SDKs to enable the solution within their applications and devices. Conviva has partnerships with leading Online Video Platform companies including Brightcove thePlatform and others. Conviva also partners with content delivery networks including Limelight Networks
