Curbside Value Partnership


Curbside Value Partnership is an independent, 5013 originally established by The Aluminum Association as a partnership with other material industries to prompt curbside recycling.
Curbside Value Partnership works "one-on-one" with communities to increase participation in curbside recycling and track their gains. Since its launch, Curbside Value Partnership has engaged 34 communities and statewide programs in: Minnesota, Georgia, Pennsylvania, and North Carolina.

Success

Curbside Value Partnership's success varies per community but on average, the interaction observers a 23% increase in recycling volume and an 18% increase in participation.
Curbside Value Partnership was recently selected to manage The Recycling Partnership. On July 1, 2014, The Recycling Partnership officially launched and selected three cities to seeds grant dollars in order to unlock public investment and dramatically increase recycling rates. The Recycling Partnership focuses on four key areas: growing collection capacity by supporting the switch to carts, supporting high quality education and outreach, providing technical assistance to ensure strategy across the material recovery supply chain, and champion building with local and state elected officials. The inaugural group of funding partners include Alcoa, Amcor, American Chemistry Council, American Forest & Paper Association, Association of Postconsumer Plastic Recyclers, Ball, Carton Council of North America, Coca-Cola,, and Sonoco.

History

Curbside Value Partnership became independent of The Aluminum Association in January 2011 when it was incorporated in Arlington, Virginia as a 5013 with an independent Board of Directors including: Craig Cookson Megan Daum David Gill Brian Gray Elizabeth Schmitt and Gary Wygant Keefe Harrison is the Executive Director.

Participation

Currently, Curbside Value Partnership is funded by members of The Aluminum Association and Can Manufacturers Institute including Alcoa, ARCO Aluminum, Anheuser-Busch Metal Containers, Ball Corporation, Novelis, and REXAM.