DZAR


DZAR Sonshine Radio is a flagship AM station owned by Swara Sug Media Corporation, and operated by Sonshine Media Network International in the Philippines. The station's studio is located at the 3rd Floor, ACQ Tower, Santa Rita Street, EDSA, Guadalupe Nuevo, Makati City and its transmitter is located in M. Sioson Street, Barangay Dampalit, Malabon City. This station operates daily from 4:00 AM to 12:00 MN.

History

It was then known as DWXX 1000 kHz and it was then a sister station of DZBB 594 kHz, featuring a pop music format. Later on, Hypersonic Broadcasting Center acquired the station from the Republic Broadcasting System. In 1987, when Nation Broadcasting Corporation took over the 1026 AM frequency, it was rebranded as DZAM Radyo 1026: Ating Maaasahan, which would also rebrand later as DZAM Radyo Commando. During that period, the station operated with 10kW output, and it featured a uniform network type format, consisting of news, music, and well-balanced mix of programming for listeners; as well as live coverage of PBA games at that time.
In 1998, after NBC was acquired by PLDT's MediaQuest Holdings from the consortium led by the Yabut family and real estate magnate Manny Villar, DZAM later changed its callsign as DZAR and relaunched as Angel Radyo, with an upgraded 25kW signal, followed by the switch to news and talkback format. Some of the personalities who worked for Angel Radyo were TV personalities Boy Abunda, Gerry Geronimo, Angelique Lazo, Showbiz columnist Jobert Sucaldito, columnist Rina Jimenez-David, former PBA commissioner Noli Eala and former MMDA General Manager Tim Orbos.
In 2005, international televangelist Pastor Apollo C. Quiboloy purchased all of NBC's AM stations under the Swara Sug Media Corporation's platform. All of the NBC AM stations that Quiboloy purchased were in turn rebranded as Sonshine Radio. At that time its studios moved from NBC Tower/Jacinta Building in EDSA, Guadalupe, Makati City to Jollibee Plaza Building in Ortigas Center, Pasig City, and finally upgraded to its current 50kW output, with its news, talk and religious programming.
Its 50,000 watt broadcast signal is heard in its territorial limits, and is the only Philippine station heard all over the world live via satellite through Globecast and through the Internet at its website, thus the tag "Dinig sa buong mundo".
In 2012, DZAR studios moved back from Jollibee Plaza Building in Ortigas Center, Pasig City to the new home ACQ Tower in EDSA, Guadalupe, Makati City.

Notable anchors