Digital Content Next


Digital Content Next is a nonprofit international trade association for the digital content industry.
DCN develops research, holds informational events and provides policy guidance It was known as the Online Publishers Association until May 2014. DCN represents more than 75 media companies based in the United States and abroad.

History

Founded in 2001 by Martin Nisenholtz, DCN is based in New York City. Nisenholtz served as the president of DCN until June 2006. Pam Horan served as DCN's president until May 2014, when Jason Kint was named CEO.
In September 2014, the OPA rebranded as Digital Content Next.

Activities

DCN produces proprietary research for its members and the public, and creates public and private forums

TrustX

In September 2016, DCN announced the creation of a not-for-profit cooperative digital advertising marketplace called TrustX. This marketplace is a subsidiary of DCN and operates as a public benefit corporation for the sole objective of creating a sustainable future for trusted advertising. Founding companies included DCN members CBS Interactive, Condé Nast, ESPN, Hearst and News Corp.