Digital UK is a British company owned by the BBC, ITV, Channel 4 and Arqiva which supports Freeview viewers and channels. It provides people with information about their options for receiving terrestrial TV and advice on reception and equipment. The company also handles day-to-day technical management of the Freeview Electronic Programme Guide, allocates channel numbers and manages the launch of new services and multiplexes onto the platform. Digital UK has been licensed by Ofcom as an EPG provider. In 2015 Digital UK and Freeview developed Freeview Play - a connected TV service offering both live linear TV and on-demand content, including a range of popular catch-up players. The service is available on both TVs and set-top boxes and is now widely supported by more than 20 manufacturer brands. Digital UK continues to lead on development of the Freeview Play product specification which is based on open standards, working in close co-operation with manufacturers and industry bodies. From 2008-2012, Digital UK led the implementation of digital TV switchover and recently oversaw the clearance of terrestrial TV services from the 800 MHz band of spectrum to prepare for the launch of 4G mobile broadband services. Digital UK was formed on 13 April 2005 as SwitchCo, adopting its present name five months later. It is based in Mortimer Street in Fitzrovia, London. The company completed the first pilot digital switchover in Whitehaven, Cumbria in 2007, and the last switchover was completed in Northern Ireland on 24 October 2012.
Duties
Switchover Communication
Digital UK was responsible for explaining switchover to the public. Digital UK also provided information to consumers through a and a telephone helpline.
Transmitter work
One of the main reasons for switchover was to allow almost every home to receive a digital signal through their normal aerial – digital terrestrial television, usually known in the UK as Freeview. Before switchover began, around one quarter of the UK public could not receive Freeview, because the digital signal was broadcast at low power in order not to interfere with analogue television. By switching the analogue signal off, it became possible to increase Freeview coverage. When switchover was completed, 98.5% of UK homes were able to receive the service. Extending Freeview involved re-engineering work at 1,150 transmitter sites across the country between 2008 and 2012. Digital UK was responsible for co-ordinating this work, which was carried out region by region. Freeview is only one way to receive digital television: the others are digital satellite, cable and over a telephone line.
Suppliers
Digital UK also worked with electrical manufacturers and retailers, who supplied the equipment necessary for all the UK's television households to watch digital. The company promoted the 'digital tick' logo, a certification mark for the public that identifies TV equipment in stores that will work before, during and after digital switchover.
