Dilraba Dilmurat, better known as Dilireba, is a Chinese actress, singer and model of Uyghur ethnicity. In 2017, Dilraba ranked 37th in ForbesChina Celebrity 100 list and 16th in 2019.
Career
2013–2016: Acting debut and rising popularity
In 2013, Dilraba made her acting debut in the television drama Anarhan, playing the lead role. The drama garnered a nomination for "Outstanding Television Series" at the 30th Flying Apsaras Awards. In 2014, she was signed to Jay Walk Studio and starred in the web seriesV Love, produced by the company. The same year, Dilraba gained recognition for her role as Fuqu in the hit fantasy action dramaSwords of Legends. In 2015, Dilraba co-starred in romantic comedy drama Diamond Lover, winning acclaim for her role as a sassy pop-star. She won the "Audience's Favorite Newcomer" award at the 7th China TV Drama Awards for her performance. In 2016, Dilraba was cast as the leading role in the youth sports drama Hot Girl. She won the "Outstanding New Actress" award at 2016 ENAwards for her performance in the series.
2017–present: Breakthrough
In 2017, Dilraba played the leading role in romantic comedy drama Pretty Li Huizhen, a remake of South Korean dramaShe Was Pretty. She won the Best Actress award at the China TV Golden Eagle Award for her performance. She also starred in fantasy romance dramaEternal Love as a fox fairy. The drama gained explosive popularity in China as well as internationally, and led to increased recognition and popularity for Dilraba. She was nominated for the Best Supporting Actress award at the Shanghai Television Festival for her role. The same year, she had her first big screen leading role in romantic comedy filmMr. Pride vs Miss Prejudice. Her performance earned her the Best New Actress award at the 2016 China Britain Film Festival. She then starred in the historical romance drama The King's Woman, and fantasy film Namiya, the Chinese adaptation of Japanese novel Miracles of the Namiya General Store. Dilraba won the Newcomer award at the Golden Phoenix Awards for her performance in Namiya. In 2017, Dilraba also joined the fifth season of Keep Running as a cast member, earning increased popularity for her variety stint. Forbes China listed Dilraba under their 30 Under 30 Asia 2017 list which consisted of 30 influential people under 30 years old who have had a substantial effect in their fields. In 2018, Dilraba starred in the romantic comedy film 21 Karat. She then starred in the wuxia romance drama The Flame's Daughter and science fiction romance comedy drama Sweet Dreams. Due to her rising popularity, Dilraba was crowned the Golden Eagle Goddess at the 12th China Golden Eagle TV Art Festival. In 2019, Dilraba appeared in CCTV New Year's Galafor the first time, performing the song item "China Happy Events". Dilraba also joined the fifth season of Go Fighting! as a regular cast member. In 2020, Dilraba starred in the fantasy romance drama Eternal Love of Dream, reprising her role as Fengjiu from Eternal Love. The same year, she starred in the workplace romance drama Love Advanced Customization, portraying a fashion designer. Dilraba is set to star in the historical fantasy film Saga of Light portraying Chang'e. She is also set to star in the historical dramaChang Ge Xing, portraying the title character.
Endorsements
Dilraba is one of the most in-demand brand ambassadors in China due to numerous endorsement deals ranging from food and beverage, basic commodities, beauty and retail products, to mobile applications and technological products. She also endorses several international brands like L'oreal Paris and Mikimoto. P&G's Whisper saw a rise in sales after engaging Dilraba as their spokesperson. Dilraba has ended her contract with Dolce & Gabbana after a racist ad incident in China.
