Drop Squad is an American film released in 1994. The film depicts a team of African Americans who kidnap fellow black people whom they feel have betrayed their community and seek to "deprogram" them so that they will change their ways. In the film, the squad's acronym DROP stands for "Deprogramming and Restoration of Pride". The film has been described as "art thriller, part social satire". The film was based in part on The Session, a 45-minute film which director David Johnson had made in 1988 on a budget of $20,000, and ultimately derived from a short story by David C. Taylor titled "The Deprogrammer". Johnson described the differences between the two films as follows: "The short film was basically satire, an absurdist piece.... D.R.O.P. Squad, on the other hand, is realism. The characters have more at stake." Spike Lee served as executive producer for the film.
Plot
The film portrays an advertising executive, Bruford Jamison who is in charge of the "minority development division" for an advertising agency. Among the ad campaigns he is involved with is one for a malt liquor called "Mumblin' Jack", whose billboard depicts a woman in a skimpy bikini straddling a bottle, with the slogan "It Gits Ya Crazy!" Another ad campaign depicted in the film is a commercial filled with racial stereotypes for a fried chicken restaurant's Gospel-Pak, which offers a Bible verse printed on every napkin. Bruford's sister Lenora calls in the Drop Squad to deprogram him. Bruford winds up being subjected to three weeks of psychological and physical brutality. Among the other persons who are shown being subjected to the deprogramming are a corrupt politician and a drug dealer. The film also depicts a conflict among the members of the Drop Squad as to the tactics they should use. Rocky, the squad's leader, believes in using only nonviolent tactics, such as "subjecting them to a barrage of slides, posters, slogans and family photographs in hopes of restoring their sense of community", while Garvey believes that harsher methods have become necessary.
Response
The total North Americanbox office gross for the film was $734,693. The movie was dropped from the theaters it played when the movie "Drop Zone" was released weeks later. Drop Squad has been suggested as a possible influence on Spike Lee's 2000 filmBamboozled.
