Edcon


Edcon Limited is a retail company based in Johannesburg, South Africa. Its subsidiaries include Edgars, a department store with 203 branches.

History

Edcon Ltd is the leading clothing, footwear and textiles retailing group in South Africa trading through a range of retail formats. The first Edgars store was opened on 6 September 1929 in Joubert Street, Johannesburg by Eli Ross. It was listed on the Johannesburg Stock Exchange in 1949 and opened its first stores outside of South Africa in Botswana, Lesotho and Swaziland in 1966-69. Since then, the Company has grown to ten retail brands trading in over 1400 stores in South Africa, Botswana, Namibia, Swaziland, Lesotho, Ghana, Zimbabwe and Zambia.
In 1982 the company, still known as Edgars, was acquired by South African Breweries. It launched its Red Square retail chain in 1996 and acquired the struggling stationary retailer CNA in 2002 for R130 million. The company acquired the houseware retailer Boardmans in 2004 for R94 million.
Edcon Financial Services provides credit facilities and financial services products to the Group's over 4 million cardholders. In November 2015, according to reports, Edcon Limited referred to the National Consumer Tribunal. In October 2017, it was reported that Edcon rewarded its customers with a revitalised thank U customer reward programme.
Bain Capital concluded a private equity deal that delisted the group from the Johannesburg Stock Exchange in 2007.
In early 2020, during the COVID-19 pandemic, the company ceased to pay rents for its retail locations while the resultant lockdowns in South Africa prevented businesses from operating.

Financial trouble

Following the private equity takeover, Edcon had a succession of CEOs, lost significant market share, and struggled with an oversupply of leased floorspace. This was partly due to an increase in cheaper imported clothing and the increasing move to online shopping by customers.
In 2016 the company recorded a net debt of R24.7 billion and was temporarily taken over by debtors to avoid financial collapse. This resulted in the closure of 253 stores by 2018 as part of a recovery plan and by 2017 the company had reduced its level of net debt to R4.2 billion. In July 2018 Edcon announced that it was closing its Boardmans homeware and La Senza stores.
In January 2018, Grant Pattison became CEO.
In December 2018 it was reported in the Sunday Times that Edcon and its subsidiaries were on the brink of financial collapse and was seeking a deal with mall owners to reduce rental payments. Edcon disputed the reports but did state that it was working towards a eliminating company debt and a deal to prevent the closure of its stores. The possible 44,000 direct and additional 100,000 indirect job losses should the company stop trading was used to by trade union SAFTU to criticise President Ramaphosa's economic policies.

Divisions

Defined by the target markets served, all retail business is structured under two divisions:
The stock of the company is listed on the Johannesburg Securities Exchange and Zimbabwe Stock Exchange, and is part of the Zimbabwe Industrial Index.