Evergage


Evergage is a cloud-based software that allows users to collect, analyze, and respond to user behavior on their websites and web applications in real-time. The company currently positions itself as a "real-time personalization and customer data platform."
The company was founded as Apptegic in 2010 by Karl Wirth and Greg Hinkle, who met while working at Red Hat. In May 2012, Evergage was a finalist in the TechCrunch Disrupt Startup Battlefield and shortly thereafter launched its cloud-based service. In August, 2013, the company changed its name to Evergage.
In 2015, Evergage expanded its capabilities to include A/B and multivariate testing, as well as automated product and content recommendations driven by machine learning. The platform also added personalization support for mobile apps and, in 2016, open-time email personalization, and triggered email in 2017. Evergage acquired e-commerce and email personalization provider MyBuys in 2018. In 2020, Evergage was acquired by Salesforce.

Funding

Evergage raised $10 million led by Santa Monica-based Arrowroot Capital in Series C funding in August 2017 and $10 million in Series B funding in January 2016; $4M in Series A funding led by G20 Ventures in May, 2014; and $2M in seed funding in May, 2012 from Point Judith Capital, Advanced Technology Ventures, Jit Saxena, and other angel investors.

Recognition