After the release of the title track on September 22, 2016 following the release of Starboy's artwork and title the day earlier, "False Alarm" was released as a promotional single on September 29, 2016. The song lyrically revolves around drugs, unromantic relationships and materialism.
The video begins with the heist underway, with the protagonist, a robber wearing a red skull mask, a robber wearing a yellow skull mask, a robber wearing a white skull mask, and a robber wearing a black skull mask loading money into three bags while the police start to show up outside. The team heads to the back exit to escape, taking a young woman hostage in the process. At the exit, they engage the police outside and the black-masked robber is killed. A van shows up, ramming through the police cars and the team loads all the money and the hostage into the van. While the team is boarding the van, the white-masked robber is shot and dies in the van. The team takes out two police cars before the yellow-masked robber is killed by a policeman on a motorcycle. The protagonist takes out the bike and another van shows up for the surviving robbers to board and throw the money onto. The first bag makes it onto the new van, but the second bag is lost. The protagonist then chooses to throw the hostage into the new van instead of the last bag of money before boarding it himself, which infuriates the red-masked robber. As the driver of the first van is about to board the second van with the last bag of money, the first van crashes into a parked car and explodes. The red-masked robber promptly attacks the protagonist, and while preparing to kill him, the hostage grabs a gun and shoots the red-masked robber. This allows the protagonist to retaliate and finish him off. The hostage then gestures to the front of the van, where it's revealed that the driver has been killed and a truck is barreling towards them. The protagonist shields the hostage with his body as the impact of the crash sends the van into a ditch. Both the hostage and the protagonist survive the crash, but a large piece of glass becomes lodged in the protagonist's stomach. She crawls towards him and he gives her the keys to her handcuffs to free herself. As she gets close, he reaches out and cups her face, but she grabs a bag of money from behind him and starts to climb out of the van. He lifts a gun to shoot her, but hesitates, and she leaves. With police sirens getting louder, he holds up the cross necklace around his neck and examines it. He then looks in a rear view mirror and reveals his identity as The Weeknd. He then puts the gun to his chin and a gunshot is heard as the screen cuts to black.
