Flying Tiger Copenhagen, is a Danish variety store chain. Its first store opened in Copenhagen in 1995, and the chain now has nearly 1000 stores. Its largest markets are Denmark, the UK, Spain and Italy. Before June 2016, it operated as Tiger in most places, T·G·R in Sweden and Norway, and Flying Tiger in Ireland, Japan, USA, Belgium and the Netherlands. The chain sells a variety of items, mostly accessories and toys. According to the company's founder, the company had about 39 million customers in 2014. Tiger takes its name from how the Danish pronunciation of the animal name tiger sounds roughly the same as the Danish word tier, used to denote a 10kroner coin; in the first stores in Denmark, all items cost 10 kroner.
History
Lennart Labowichtz opened the first store at Islands Brygge in Copenhagen in 1995. In 2005, the company opened its first store in the United Kingdom in Basingstoke. In 2012, EQT Partners acquired a 70% stake in the chain Tiger via its investment in its parent company Zebra A/S. In January 2015, the company appointed former The Body Shop director Xavier Vidal as its new chief executive officer. The company opened its first store in the United States in New York City in May 2015, a 5,000-square-foot store in Manhattan's Flatiron District. The company also plan to open seven new locations in the United Kingdom during 2015. In November 2018, the company announced the opening of four stores in Massachusetts and plans to open 20 more locations in New England in the next few years. The CEO, Mette Maix said the format of the store is "like a treasure hunt, " by adding at least 300 random, new items each month to the store selection.
Number of shops per country
As of 9 February 2020, there are 973 Flying Tiger stores worldwide:
Country
Shops
131
128
94
69
55
54
54
45
42
37
30
28
26
24
22
15
15
13
13
13
12
11
8
8
6
6
6
5
3
Awards and recognition
In 2014, Tiger Stores Ireland won Company of the Year and Best Small Company at the Retail Excellence Ireland awards. In the same year, the company received "Good design" award by Chicago Athenaeum.