Gaisano family


The Gaisano family is a Chinese Filipino family prominent in the Philippine retail industry particularly in Visayas and Mindanao.
The family's retail business began during the 1970s, when a shop-restaurant was established by Doña Modesta Singson-Gaisano located at the ground floor in a rented house in Colon, Cebu. The establishment later became known as White Gold Super Store. After her death in 1982, White Gold became managed by her eldest son, David, while her other children established their respective retail businesses.
Other relatives also established their own retail operations: