George was captured off the coast of Newfoundland in December 2008, and sold to the City Crab and Seafood restaurant in Park Avenue South for $100. He arrived at the restaurant on New Year's Eve. Keith Valenti, the restaurant manager, said that "We never intended him to be sold, just draw attention to the restaurant, and he did." Instead, the lobster had been "sitting in the restaurant's tank and acting as a sort of mascot"; Valenti explained that "we bought a big lobster, started taking pictures with kids and it worked out real well". George was given his name by a young patron of the restaurant, and was treated as a pet. He lived in the tank for approximately ten days.
Release
Two customers told animal rights groupPETA about George being kept in the restaurant, and the group began lobbying for his freedom. After initially refusing to release him, Valenti later said that it was a "no brainer" to release George back into the wild, and that it "seemed like the right thing to do." He was taken from the restaurant to Portsmouth, New Hampshire, where an expert in crustaceans would help ease his transition to the wild. George was then driven to Maine, and released into waters north of Kennebunkport by PETA members, on January 10. The area was chosen because lobster fishing was forbidden there. George made the journey in a plastic foam cooler, filled with seaweed and wet newspaper. Vegetarian restaurateur Larry Fleming from Maine handled the trip. He said that George would be "very happy" when returned to the ocean. In a statement, Ingrid Newkirk of PETA said
Weight and age
George weighed, and was estimated to be 140 years old, placing his year of birth around 1869. The age of lobsters can be difficult to determine, but can be estimated based on molting rate and the increase in size after a molt. Though some scientists claim that lobsters cannot live for much longer than 100 years, Valenti claims it is fairly common. PETA did not reveal how they had calculated the age, but Valenti explained that lobster age can be estimated by weight, with the weight increasing by around a pound for every seven to ten years of life. He added that "I've been here for 12 years, and that's the biggest lobster I've ever seen".
