George Masa


George Masa, born Masahara Izuka, in Osaka, Japan, was a businessman and professional large-format photographer.

Creating a new life in America

Masa arrived in the United States in 1901.
In 1915, he settled in Asheville, North Carolina, where he would spend the final 18 years of his life.
After initially working for the Grove Park Inn as a bellhop and valet, Masa left the inn to take a position as a photographer in February 1919. Eventually, he founded Plateau Studio. His customers included some of the town's most affluent citizens such as the Vanderbilt, Grove, and Seely families.

The Great Smoky Mountains

Masa came to love the mountains of Western North Carolina and worked tirelessly for their preservation, often at his own expense. Using his photographic equipment and an odometer he crafted from an old bicycle, Masa meticulously catalogued a significant number of peaks, the distances between them, and the names given to them by the local settlers and the Cherokee. He was a friend of Horace Kephart, and the two of them worked together to ensure that a large portion of the Great Smoky Mountains would be established as a national park. Masa also scouted and marked the entire North Carolina portion of the Appalachian Trail.

Death and legacy

Masa died in 1933 from influenza. He sincerely desired to be buried next to his friend Kephart near Bryson City, North Carolina, but was instead buried in Asheville's Riverside Cemetery.
One year after Masa's death, the Great Smoky Mountains National Park was officially established.
In 1961, Masa Knob, a peak of 5,685 feet in the Great Smoky Mountains National Park, was named in Masa's honor. It stands, appropriately, adjacent to Mount Kephart.

Documentaries

Interest in Masa's life was revived by documentary film-makers more than 60 years after his death. Bonesteel Films released a 90-minute documentary about George Masa in 2003. Also, the fourth episode of Ken Burns's documentary about "" features George Masa, which was initially broadcast on September 30, 2009.