Gerry McGovern Gerard Gabriel McGovern is a British car designer and the design director for Jaguar Land Rovers Land Rover marque , leading the brand's Design Studio at Gaydon, Warwickshire , creating concepts and new models. A strong advocate of design's relevance to brand equity , he is a member of the Jaguar Land Rover board of Management .Background McGovern was born in Coventry in 1956 where he attended primary and Binley Park secondary schools. While still at the latter, he was introduced to Chrysler design boss Roy Axe , who was to remain a major influence. Chrysler sponsored McGovern at the Lanchester Polytechnic where he completed a degree in industrial design before attending the Royal College of Art in London , specialising in automotive design .Early career While sponsored by Chrysler UK , McGovern started work at the Styling Studio at Whitley , Coventry. In 1978 McGovern began working for Chrysler in Highland Park , near Detroit , before returning to the UK as a Senior Designer for Chrysler/Peugeot; here he worked alongside Peter Horbury and Moray Callum . In 1982 McGovern rejoined Roy Axe at Austin Rover Group . Through this period he worked on the MG EX-E concept car , was the lead designer of the critically acclaimed MG F sports car and the Land Rover Freelander , and led the team that created the third generation Range Rover. In 1999 Ford Motor Company hired McGovern to head up and rejuvenate Lincoln-Mercury design. He set up a new design studio in California and became only the second design professional to be appointed to the Lincoln Mercury Board. Among his hires was Marek Reichman , who went on to become Aston Martin Design Director .Recent career Returning to the UK in 2003 as Creative Director of Lugeii, Ford’s design and creativity centre, Ingeni in Soho, London , McGovern rejoined Land Rover as Director, Advanced Design in April 2004. Explaining why, McGovern said "Land Rover fascinates me more than any other car maker because it has its roots in pure design as opposed to styling." Ford’s Group VP Design, J Mays, noted that "Gerry is uniquely suited to this role. He's already shown the world that he fully understands Land Rover's DNA." He joined the Executive Committee of Land Rover in June 2008 , later joining the Executive Committee of Jaguar Land Rover when the two companies merged in 2013. McGovern was appointed Officer of the Order of the British Empire in the 2020 New Year Honours for services to automotive design.Recent designs McGovern’s first new introduction was the LRX concept – only the second concept car from the company, the first being Range Stormer . LRX was subsequently confirmed for 2011 production and introduced as the compact two litre Range Rover Evoque , with anticipated CO2 emissions of 130g/km. The Range Rover Evoque is the smallest, lightest and most efficient Range Rover ever. Gerry McGovern has also guided the evolution of the 2010 Range Rover, Range Rover Sport and Discovery 4 , the latter going on sale globally in September 2009. He then designed the 4th generation Range Rover and 2nd generation Range Rover sport, released in 2012 and 2013. Both of which became massive hits instantly. Shortly after he took to redesigning the car that put him on Land rovers radar, a new iteration of the Land Rover Freelander, dubbed the Discovery Sport .
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