Gimme Radio was co-founded by Tyler Lenane, David Rosenberg, Jon Maples and Andrew Gilliland, all of whom have previous experience at streaming services: Lenane is the former business development executive at Apple Music, Rosenberg is the former head of distribution partnerships at Google Play, and Maples previously served as vice president of product at Rhapsody and 8tracks. Gimme Radio is the first streaming service of Gimme Media. They founded the radio as a response to the streaming services which have often "left out" of their focuses and innovations, despite being highlighted as the most loyal demographic by genre in 2015 on Spotify, with its fans relying on more traditional formats such as vinyls and CDs. Around 50% of the music played on Gimme Radio are premieres from established acts and a considerable portion is underground music. Gimme has no sponsors and depends exclusively on sellings, including exclusive vinyl, collectible items and enabling listeners to purchase the records which are playing at the moment. Gimme Radio is curated by and associated with many musicians, music journalists, producers and label affiliates, in a freeform, non-playlist approach. Among its radio shows are "The Dave Mustaine Show", "The Power Remains" with Randy Blythe, and "Hammer of the North" with Johan Hegg. Other associates and DJs include Dave Catching, Ben Weinman, Albert Mudrian, Carlos Ramirez and a rotating roster of Metal Blade and Nuclear Blast guest DJs. At the end of 2017, Gimme Radio released mobile applications for Android and iOSoperating systems. In November 2018, Gimme announced a membership subscription tier called The Vault which enables its members to listen to all its previous programs, listen to them offline, new radio shows and other exclusive features. On the 17th of that month, Gimme celebrated its first anniversary with a show co-sponsored by Decibel. In February 2019, Gimme announced the launching of Gimme Country, an online country music radio which follows the same format of Gimme Radio. Its first three DJs are Brandy Clark, Joshua Hedley and Dillon Carmichael.
