Glade (brand)


Glade is an S. C. Johnson & Son brand of household air fresheners that were first introduced in 1956. The family of products include: Aerosol Sprays, Candles, Car Scented Oil, Carpet & Room, Glass Scents, PlugIns, PlugIns Scented Gel, PlugIns Scented Oil, Press'n Fresh, Secrets, Scented Oil Candles, and Wisp. Glade is a worldwide brand, known variously around the world as Glade, Gleid, Brise, etc. Brise was renamed Glade in Germany, France and the Netherlands in 2012.

List of Glade products

Aerosol

PlugIns Scented Oil

The original concept for PlugIns came from a man named Frederick Gammon who invented it while working for Johnson & Johnson.

Press 'N Fresh

In the Fall of 2005, Glade introduced candles inspired by artist Thomas Kinkade. Both candles had a different wintry scene printed on the jar and offered the choice of Vanilla, Apple cinnamon, or Pumpkin Pie scent.

Competition

Glade's two main competitors in the air freshener market are Air Wick and Renuzit. Formerly, Wizard Scented Oils was also a competitor to Glade as well. Until it was discontinued due to poor sales.