Global Franchise Group Global Franchise Group is a brand acquisition and management firm headquartered in Atlanta, Georgia, United States . It specializes in franchising and quick service restaurant industries. It was founded in 2010 with the acquisition of NexCen Brands' properties. It is owned by Lion Capital LLP and Serruya Private Equity , Inc.the People Who Build Them."History November 2006: Acquired The Athlete's Foot , a franchised athletic footwear and apparel retail brand. February 2007: Acquired: *Bill Blass Limited , a classic American fashion brand. *MaggieMoo's *Marble Slab Creamery May 2007: Acquired Waverly , a fashion and lifestyle brand in the home category. Its brand family include Waverly, Waverly Home, Waverly Home Classics, Waverly Baby, and Waverly Sun N Shade. August 2007: Pretzel Time and Pretzelmaker , two franchised brands in the hand rolled pretzel category, acquired from Mrs. Fields. November 2007: Acquired Shoebox New York , a multi-brand retailer for footwear, handbags and accessories. January 2008: Acquired Great American Cookies from Mrs. Fields. September 2008: Waverly sold to Iconix Brand Group December 2008: Bill Blass sold to Peacock International Holdings July 2010: NexCen properties sold to Global Franchise Group July 2012: Global Franchise Group sold The Athlete's Foot to Intersport , LLC August 2014: Global Franchise Group acquired Hot Dog on a Stick from bankruptcy September 2017: Global Franchise Group acquired Round Table Pizza .
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