Erik Range, also called Gronkh, is a German YouTube personality, computer games developer, computer and video game journalist, musician and entrepreneur best known for creating and publishing the YouTube playthrough video game seriesLet's Play. Range marketed these games through the company PlayMassive GmbH, which runs a computer games website, but stepped back on 1 January 2018. Gronkh is the most popular representative of the Let's Play genre in Germany and the fourth biggest YouTuber in Germany.
Life and work
Erik Range was born to a German father and a Russian mother in Brunswick in 1977. He first gained recognition in the computer games industry as the guide for Bard characters that featured in the online role playing gameMeridian 59. This is where he first used the gamer-tag "Gronkh", which he still uses today. Range said his pseudonym is a portmanteau of the name "Gregor Onkh". He has been managing partner and co-founder of PlayMassive GmbH since 2009. Fellow co-founder of the company is Valentin Matthias Rahmel, whose online pseudonym is Sarazar. Rahmel collaborates with Range on YouTube. Since 2010, Range has regularly published Let's Play videos, in which he talks about his progress in various games. He published his first video on 1 April 2010; a test recording for the online game Allods Online. Since then, he has become one of the most popular German-speaking providers of these formats. His YouTube channel has had over 4 million subscribers and over 1.7 billion video views, and is one of the most successful channels on the website. He is one of the first commercial German creators and providers of related videos. Range's work is supported by game manufacturers that want to promote for their own products through cooperation. The game developers of Daedalic Entertainment reported an increase in sales of after the game was promoted on Range's channel. Since early 2012, Gronkh was registered as a trademark to PlayMassive GmbH at the German Patent and Trademark Office. In 2018 Range left the PlayMassive GmbH and took the Gronkh trademark with him. He founded his own company Gods of Gaming GmbH. Some gamers formerly employed by the PlayMassive GmbH followed him and are now employed by his new company. Range personally holds a German broadcasting license for GronkhTV and Gronkh broadcasting 'stations', although he considers the license to be useless. In 2017 Range was one of several high-profile YouTubers / live streamers who were targeted by a German authority that their online-activities require a broadcasting license. He is of the opinion that his activities don't require such an expensive license. But to avoid a long and costly legal struggle he applied for a broadcasting license in October 2017 and was granted one in January 2018. He was criticised for giving in to the demands instead of fighting them in court, setting a bad example. Some of the other targeted YouTubers / live streamers instead avoided the demands by emigrating from Germany or by stopping their activities.
Internet presence
Range operates the website Gronkh.de and Gronkh.tv. However, as of 2019 these websites either redirect to his YouTube or Twitch channel. While working with Rahmel Range also operated a real-life channel called Die Superhomies, which was about the two men's travels. The channel has gathered around 440,000 subscribers since 2006, but hasn't been updated for years. Range's best-known series is his Let's Play Minecraft series, which he started 19 October 2010 and ended on 25 January 2014. He published 10- to 20-minute episodes and received around 1,000,000 views per video. There are 1,278 parts of this series. Episode #1000 was supposed to be released on 15 April 2013, but instead, episode #999.1, and subsequently the episodes #999.2 – #999.999 were released, which is why the last episode is numbered #1,251. From 18 May 2012 until 28 November 2014, the online video portalMyVideo had featured a live stream, in which Sarazar and Gronkh played new games together or interacted with viewers. The live stream regularly reached over 65,000 spectators. On 1 March 2013, Range worked with other representatives of Let's Play to organize MyVideo live streams featuring "Last Man Standing" videos, in which Range played computer games with his team against PietSmiet's hard reset for about eight hours. The live stream has more than a million viewers. In 2014 Range started to stream on the streaming platform Twitch, with more than a million follower and more than 71 million channel views until 2019. With that he is ranked worldwide nbr. 90 in followers and nbr. 137 in viewers on Twitch in 2019. From mid-April 2014 to summer 2016, a 24-hour stream of the Let's Play videos and other commentators of Gronkh.de were shown. As of 3 March 2018, Range is the fourth most subscribed YouTube channel in Germany with more than 4,750,000 subscribers, the most subscribed channel in Germany is the football channel freekickerz with more than 6,209,000 subscribers. Range is a co-founder and co-host of the live stream charity event Friendly Fire, held since 2015 once a year before Christmas. The event has earned multiple awards. In 2018 up to 100,000 viewers watched the 12 hour live stream on Twitch.