The Hawke's Baywine region is New Zealand's oldest and second-largest wine-production region, on the east coast of the North Island. Production reached 41,000 tonnes in 2018 from of planted vines, representing 10.2% of total national production. Although some of the oldest wineries still operating in New Zealand, including Te Mata Estate, Church Road, and Mission Estate, were established in the Hawke's Bay area in the late 19th century, it was only established as a geographical indication in 2018. The GI protects any wine produced within the boundaries of the entire Hawke's Bay Region, but in practice the vineyards are chiefly concentrated in the plains and low hills surrounding the cities of Napier and Hastings.
There are several sub-regions within the Hawke's Bay GI, most notably Gimblett Gravels and Bridge Pa Triangle, which have developed reputations for fine red wines.
Gimblett Gravels
The Gimblett Gravels is an area of approximately defined by the extent of a particular local soil stratum known as the Omahu Gravels. It is one of the few geographical indications in the world defined by a soil type rather than the usual geographical, municipal or political boundaries. The designation is controlled as a registered trademark owned by the Gimblett Gravels Winegrowers Association, available only to its members. Membership is open to any producer that can show their vineyards are on the Gimblett Gravels soil, and membership then allows the use of the label designation on any wines sourced from these vineyards. There are no other grape growing or winemaking regulations. Notable producers are Te Awa, Villa Maria, Trinity Hill, Newton Forrest Estate, Craggy Range, Esk Valley, Church Road, Sacred Hill, and CJ Pask.
Bridge Pa Triangle
Also known as the Ngatarawa Triangle, the Bridge Pa Triangle wine district is approximately traced by three roads: Ngatarawa Road, State Highway 50 and Maraekakaho Road. The area adjoins the Gimblett Gravels to the north, and contains the old riverbed of the nearby Ngaruroro River before it changed course after an earthquake in the 1860s. The soils include free draining alluvial gravels and shallow clay-loam soils over Taupo pumice tephras. Vineyards were first established in the area in 1981 by Alwyn Corban and Garry Glazebrook, who founded Ngatarawa Wines. Their successes attracted others to the area, and the Bridge Pa Triangle Wine District organisation was eventually incorporated in 2015. Membership allows producers to use the Bridge Pa Triangle logo and branding on the label as long as the wine has a minimum of 85% of the grapes sourced from the area. There are no other grape or wine-production regulations. Notable wineries in the area include Ngatarawa, Alpha Domus, Sileni Estates, Red Metal and Ash Ridge. Several other producers make single vineyard wines from their plantings in the Bridge Pa Triangle area, most notably the award-winning Syrah from Te Mata Estate's "Bullnose" vineyard.
Te Mata
The Te Mata Special Character Zone is an area of hills adjacent to Havelock North and Te Mata Peak. It was first protected by the Hawke's Bay Regional Council in 1996, making it New Zealand's first legally protected wine growing area. The principal producers in the region are Te Mata Estate, Craggy Range and Black Barn, but other producers have vineyards in the area, including De La Terre and Trinity Hill.
Several vineyards are established in the coastal area around the small town of Te Awanga, east of Hastings. The area has the sunny warm Hawke's Bay climate, moderated by cool coastal breezes at night. Notable producers here are Beach House, Clearview Estate, and Elephant Hill.
Growers further south around the towns of Waipawa and Waipukurau registered their own sub-region geographical indication in 2019, which covers roughly the southern half of the larger Hawke's Bay GI, with the same boundary as the Central Hawke's Bay District local authority. The principal producers are Lime Rock, Junction Wines and Pukeora Estate.