Henrik Purienne


Henrik Purienne, is a South African photographer, Film Director, and founder of fashion publication, Mirage. He is based in Cape Town.

Early life

Purienne was born in Worcester, South Africa.

Work

Purienne began his career making documentary films influenced by the realist aesthetic of filmmakers such as Eric Rohmer and John Cassavetes. His subjects are predominantly natural looking girls often set against beach- or poolside situations.
He has created advertising campaigns and editorials for the brands Louis Vuitton, Maison Kitsuné, American Apparel, Maison Margiela, Interview Magazine, Playboy, Vogue, Lui, and Purple often featuring contemporary 'it girls' such as Sky Ferreira, Emily Ratajkowski, Camille Rowe, and Aymeline Valade.
In 2009 he launched the fashion and culture publication Mirage.

Awards