Hip hop music in the Pacific Northwest
Northwest hip hop is hip hop or rap music that originates from the Pacific Northwest of North America, encompassing major cities such as Portland, Seattle, Spokane, and Vancouver. Northwest hip hop music mixes elements from various genres of music to form a sound different from its southern neighbor, West Coast hip hop. For many years the scene existed mainly as an underground genre, but recently Northwest hip-hop has seen more and more mainstream acceptance, with artists such as Macklemore gaining nationwide attention.
History
Pre-1993
During the late 1970s, high school kids from the Rainier Beach, Rainier Valley, and Central District areas in Seattle started to perfect early hip hop forms of dancing in the northwest defined as bopping. Many of the local underage clubs and high schools in south Seattle held formal contests called bop-offs where dancers would compete against one another.In the early 1980s, soldiers positioned at Tacoma's military bases provided the foundation for a growing hip-hop fan base in the Northwest. This increased demand for hip-hop coincided with some of the first hip-hop dances in Seattle, which were held at public-housing recreation centers and featured the Emerald Street Boys and Anthony "Sir Mix-A-Lot" Ray. Simultaneously, "Nasty Nes" Rodriguez launched the West Coast's first all-rap radio program, "Fresh Tracks," and soon Nasty Nes began airing self-produced tracks by Sir Mix-A-Lot, as well as the Emerald Street Boys, MC LeRap, PDQ, and Andy Hamlin. Fresh Tracks was a two hour show that played on Sunday nights on KKFX 1250, and consisted of a mix of new songs and a mastermix created by Nasty Nes. These mixes were made up of songs by The World's Famous Supreme Team, Malcolm McLaren, Run-D.M.C. and many others. Due to the show's popularity, the station's producer allowed Nes to expand it to a Monday through Friday, 9pm to midnight show called NightBeat that featured prominent R&B songs as well as intermixed rap songs. As Seattle's music scene evolved, so did the Seattle breakdance and graffiti crews, including B-Boy groups like Silver Chain Gang, Circuit Breakers, and Breaking Mechanism, and graffiti writers such as Spaide, Streak, DadOne, and Spraycan. At this time the Northwest was considered an empty canvas, which lagged behind other regions in creating a unique identity that was associated with hip hop. With this space there was room for an eclectic group of identities to form, however none were successful in formulating a Seattle identity.
In 1986, the first radio show in Spokane to play rap and hip hop on commercial radio was “The Power Switch” on POWER 104 FM. Hosted by TJ Collins, Collins also featured local rappers and began airing mixes by GrandMixer GMS..
In 1985 Nastymix Records, the Northwest's first hip-hop label was founded with the local release of Sir Mix-A-Lot's "Square Dance Rap", which sold approximately 75,000 copies. Nastymix Records gained national recognition with Sir Mix-A-Lot's 1988 "Posse on Broadway", and reached its peak in 1993 with Mix's Grammy Award for Best Rap Solo Performance for "Baby Got Back." Unfortunately this award came after Nastymix's last release, Criminal Nation's 1992 album Trouble in the Hood.
1993 to 2002
Seattle hip-hop culture was confined to the only venues that would play hip-hop, all of which were in Seattle's traditionally African-American neighborhood, the Central District In 1993, Jonathon "Wordsayer" Moore of Source of Labor approached Caroline Davenport of Tasty Shows, who was responsible for booking a popular Seattle venue called RCKCNDY. In 1996 a venue called the Power Plant, 825 Western Ave, Seattle became a popular venue on Saturday nights with a hip hop group called . Home for B-Boys, break-dance battles and hosted the legendary2002 to present
The departure of the Teen Dance Ordinance in 2002 meant small Seattle venues could afford to host local hip-hop shows. Currently, the Northwest maintains a self-perpetuating underground hip-hop movement, a culture that is maintained almost entirely by word of mouth, local interest, and internet exposure.The Minneapolis-based Rhymesayers Entertainment, a quickly growing record label, has signed multiple artists from Seattle such as Boom Bap Project, Grayskul, Grieves, Jake One, and Vitamin D, which also contributes to its growth. Blue Scholars and their label Massline Media are also beginning to receive national attention.
Macklemore is a hip hop artist from the Pacific Northwest who received much national and international attention. At the 56th Annual Grammy Award, Macklemore received seven Grammy award nominations, and won four of those, including the awards for Best New Artist, Best Rap Album, Best Rap Song and Best Rap Performance. However, Macklemore's success has been met with frustration from many local PNW hip hop artists who feel that Macklemore's status as a white, middle class male has led him to his popular position and feel disheartened that the underground artists are not better able to represent their city and region.
Ryan Lewis and Macklemore went on to self produce their first full-length album, "The Heist," released in October 2012, and earned a 2014 Grammy for Best Rap Song for their national hit, Thrift Shop, and MTV Video Music Awards for Best Hip Hop Video, Best Video with a Social Message, and Best Cinematography, for Can't Hold Us, Same Love, and Can't Hold Us, respectively.
In 2019, DJ Nasty Nes revived his classic radio show, KFOX Nightbeat, featuring songs he originally played on Fresh Tracks and Nightbeat, as well as exclusive new music, and mastermixes by Spokane’s GrandMixer GMS. Keeping with the Sunday night tradition, KFOX Nightbeat is heard worldwide on both the TuneIn Radio and Rainier Avenue Radio apps every Sunday night from 9-11.
Hip hop dance
The hip hop dance crew Massive Monkees operate a community-based center for learning and positive change. Based in the International District in Seattle, the Beacon offers various arts programs in dance and music, as well as a free after-school program for youths as an alternative to street life. The Beacon strives to create a safe place for the community.''The Legacy of Seattle Hip-Hop'' at MOHAI
Seattle's Museum of History and Industry curated and showcased an exhibit called The Legacy of Seattle Hip Hop from September 19, 2015 through May 1, 2016. This exhibit was curated by Jazmyn Scott of The Town Entertainment and Aaron Walker-Loud of Big World Breaks.Items on display included Macklemore's fur jacket and scooter from his and Ryan Lewis' iconic "Thrift Shop" music video as well as Nasty Nes’ NASTYMIX bomber jacket. There were several different sections of the exhibit focusing on different elements of Hip Hop culture. One section was devoted to music production. It featured two mixing stations that played tracks by Vitamin D and Jake One, as well as letting visitors interact with the tracks by using the mixing boards.
Another section was dedicated to breakdancing, highlighting some of the early b-boys and b-girls in the Seattle scene as well as well-known groups like the Massive Monkees. In the middle of the floor was a raised dancing platform and on the walls were items like a Boom Squad jersey from the group that used to perform during halftime at Seattle SuperSonics games.