The early medieval settlements on Veøya, an island south of the present-day town of Molde, was strategically situated at the junction where the three fjords met the large Romsdal Fjord leading westwards to the Romsdal coast and the shipping routes. Veøya was first mentioned by the historian Snorri Sturluson as the location of the Battle of Sekken in 1162, where King Håkon the Broad-shouldered was killed fighting the aristocrat Erling Skakke, during the Norwegian civil wars, but the settlement is known to be far older than that. The Old Veøy Church, built around 1200 AD, still stands on the island. At the eve of the 15th century, Veøya had lost most of its influence, and the island was eventually deserted. However, commercial life in the region was not dead, and originating from the two settlements at Reknes and Molde, a minor port called Molde Fjære emerged, based on trade with timber and herring to mainly Dutch, but also English, Scottish and Portuguese merchants. In 1614, the town gained formal trading rights; after the decline of the nearby competing townships and trading posts of Bud and Veblungsnes. During the Swedish occupation of Middle Norway, 1658–1660, after Denmark-Norway's devastating defeat in the first part of the Northern Wars, the small town became a troublesome and resilient hub of resistance to the Swedes. After the rebellion and liberation in 1660, Molde became the administrative headquarters of Romsdalen Amt, and following a long commercial and administrative struggle with Trondheim and Bergen, it was finally incorporated through a royal charter in 1742.
Molde since 1742
Molde continued to grow throughout the 18th and 19th Centuries, becoming a center for Norwegian textile and garment industry, as well as the administrative center for the region. At this point, tourism had become a major industry. This rapid development was interrupted when one third of the city, mostly its famous wooden buildings and rose gardens, was destroyed in a fire on 21 January 1916. However, Molde recovered quickly, and continued to grow in the economically difficult interbellum period. A second fire, or series of fires, struck from the German air-raids in April and May 1940, and destroyed about two thirds of the city. German vanguards were trying to cut off and capture the king, cabinet, parliament, and national gold reserves, evacuated from Oslo following the attack on Norway on 9 April 1940. Arriving safely in Molde, the city was de facto capital of Norway from 22 April to 29 April, when the advancing German forces, combined with a failed British counter-attack, forced the Norwegian commander-in-chief, General Otto Ruge, to abandon Southern Norway and continue the fight from Tromsø. Under dramatic circumstances due to continuous German bombing, the King, Crown Prince, and government were evacuated on the British cruiserHMS Glasgow, and brought to safety. During their time in Molde, King Haakon VII and Crown Prince Olav hid under the Royal Birch at Glomstua during a German bombing of the city. A famous photograph taken during this event was widely reprinted, and became a symbol of Norwegian patriotism and resistance against Nazi Germany. Close to the Royal Birch is the international Grove of Peace.
Molde today
Since World War II, Molde has experienced a tremendous growth. As the modernization of the Norwegian society accelerated in the post-reconstruction years, Molde became a center for not only administrative and public services, but also academic resources and industrial output. After a consolidation of the city and the neighboring municipality of Bolsøy and parts of the municipalities of Veøy and Nord-Aukra in 1964, Molde became a large, modern city, encompassing most branches of employment, from farming and fisheries, through industrial production, to banking, tourism, commerce, health care and civil administration. The fjord with its islands and skerries and the mountains encircling the town, will continue to be the frame and the arena of the town's development in the years ahead. The national poet Bjørnstjerne Bjørnson, expresses this sentiment in his poem Til Romsdalen:
"Everything I see has an eye, a voice
And the people? I know them all
Even those I have never met. I say:
If you know the fjord, you know the people"
Tourism
Already a popular tourist destination of international fame in the second half of the 19th century, Molde saw notabilities such as the German emperor Wilhelm II of Germany and the Prince of Wales as regular summer visitors. The Kaiser referred to the city as "The Nice of the North", which gave a tremendous boost to the city's desirability as a tourist destination. Drawn by its unique setting where visitors could enjoy a magnificent view of more than 222 rugged and partly snow-clad mountain peaks from all over the city, but preferably from the viewpoint Varden, it became a desired port of call for the yachts and cruise ships of the European gentry up until World War I. At the time, Molde consisted of luxurious hotels surrounding an idyllic township with quaint, wooden houses, lush gardens and parks, esplanades and pavilions, earning it the nickname "the Town of Roses". This golden era came to a sudden end with the outbreak of World War I, and the devastating fire of 1916. Although tourism has never reached the magnitude and economic importance it once had, Molde is still a major cruise ship and tourist destination.
Toponymy
The city is named after the original settlement on the farmstead of Molde. The name is either the plural form of mold which means "fertile soil" or moldr which means "skull" or "mould". Pronunciation varies between the standard Molde, and the rural Molle. A person from Molde will refer to him/herself as a Moldenser.
Coat of arms
The coat of arms is from 1742. It shows a whale chasing herring into a barrel, symbolizing the founding industries of the city - the export of fish and timber. Molde was never a whaling port; the whale is merely an echo of the ancient belief that whales were a good omen, chasing the schools of fish into the fjords at certain times of the year.
