IDreamBooks


iDreamBooks.com is a book "discoverability" website, structured as a book review aggregator. It was founded in San Francisco by Rahul Simha, Vish Chapalamadugu and Mohit Aggarwal in July 2012. The site is inspired by the film review aggregator website Rotten Tomatoes, whose co-founder Patrick Lee was an early investor in the venture.
Similarly to the Rotten Tomatoes system, iDreamBooks.com assigns two percentage scores to each title: one is based on professional reviews from reputable publications as well as from writers who were vetted by the website and allowed to submit reviews; the other score is obtained from consumer user ratings. Thus far, the site scores new releases from the big six publishers, but in the future, it plans to include also the smaller publishers and classics. Revenue is generated from paid partnerships, of which the first one was the Sony Reader store partnership; the site also licenses its data, and, in the future, plans to offer marketing deals for individual authors or groups of books.