Jeff Binder is an American entrepreneur and the builder of several startups in the technology, media, and telecommunications sectors. He is the former executive vice president of home and entertainment at T-Mobile after the company bought ', the company Binder co-founded and served as the CEO of until the purchase for $325 million. Layer3's service and platform eventually became T-Mobile's "'" once its version was launched by the company. Jeff Binder was also the founding CEO of Broadbus Technologies and an early investor and chairman of , which were sold respectively to Motorola and Comcast.
In the 1990s, Binder's father created a company, Magic Music, which used digital storage in the mass-production of cassette tapes. Jeff credits his father and grandfather for infusing his early years with "out-of-the-box" ideas that are key to his success in entrepreneurship today. Prior to his work inthe media and telecommunications sectors, Binder was CEO of Leading Golf Courses of America, a nationwide golf membership program that included some of the top golf coursesin America; Jack Nicklaus became a partner. In 1999, Binder and Robert Scheffler started Broadbus Technologies, which – like his father's Magic Music had done with audio before it – Broadbus used digital storage, but was created instead for video-on-demand entertainment experiences. The company was sold to Motorola in 2006 for an estimated $186 million. In 2008, Binder joined Dave Fellows, former CTO of Comcast and AT&T Broadband, along with Broadbus executive Vin Bisceglia, to launch Genovation Capital, an early stage venture firm focused on the media space. Binder invested in This Technology a video-on-demand advertising company, and joined as its Chairman, in 2012. In 2015, the company was sold to Comcast Corp., after raising more than $7 Million from General Catalyst and other investors, because it had become an integral part of their platform according to the CTO of Comcast. Binder and Fellows founded Layer3 TV in Boston in 2013; in 2014 the company opened a new headquarters in Denver. Under Binder's leadership, the company raised more than $80 Million and was named a Forbes Hottest Startup in 2015 with a valuation of $385 Million.
