KMLE's first owners got a construction permit from the Federal Communications Commission in 1979, to build a new FM station under the call sign KLRG. Those call letters were never used, and the owners eventually acquired the KMLE call sign onJune 18th of that year. The station officially signed on the air on April 18, 1980. The station was owned by Radio KMLE, Inc., with George T. Wilson serving as President and General Manager. At first, KMLE aired an easy listening format. For most of the 1980s, it was a brokered timeChristian radio outlet. National and local religious leaders would pay the station a fee for half hour segments of airtime, during which they could ask for donations to their radio ministry.
Switch to country
In the early 1990s, Shamrock Broadcasting took over KMLE, switching the station's format to country music. At the time, KNIX-FM was often the leading station in the Phoenix ratings, having been a country outlet since 1969, first under the ownership of singer and TV host Buck Owens and later Clear Channel Communications, now known as iHeartMedia. Since then, KMLE and KNIX have been locked in a long time battle for Phoenix country listeners. Occasionally there woud be a third country station in Phoenix as well, but those attempts did not last more than a few years, with KMLE and KNIX often trading the lead among country listeners.
Ownership changes
In 1997, KMLE was acquired by Chancellor Media, which later merged into AMFM, Inc. In 2000, the station came under the ownership of the Infinity Broadcasting Corporation. Infinity was later merged into CBS Radio. On February 2, 2017, CBS Radio announced it would merge with Entercom. The merger was approved on November 9, 2017, and was consummated on the 17th.
On-air staff
KMLE @ 107.9 is home to Maria & Chad in mornings, Jared Marshall in middays, Nina D. in afternoon drive time and Serina at night.
HD Radio
KMLE broadcasts in the HD Radio format. The main signal is a simulcast of KMLE's country music programming. At first, the HD2 signal carried Tim and Willy's Classic Country. Tim and Willy were terminated from the radio station during the summer of 2012. The HD2 subchannel now carries "Country Thunder." In November and December, it switches to all-Christmas music, with only a few public service announcements per hour and no commercials.