KVIT


KVIT is a Phoenix East Valley non-commercial radio station playing a variety of music from the 1980s and 1990s. Primarily targeted to ”Generation X”, it is branded as Neon 90.7. KVIT 90.7 FM transmits from the Goldfield Ghost Town in Apache Junction, Arizona. KVIT is licensed to the East Valley Institute of Technology where its studios are located.

History

KVIT went on the air after numerous failed attempts on January 29, 2011 as The Goldmine 90.7, which aired a Top 40 format.
In May 2012, KVIT began simulcasting on K224CJ 92.7 FM, which had been simulcasting KNRJ. K224CJ had been the 92.7 signal for :Energy 92.7 & 101.1, which was a Dance Hits station, on air from 2002 to 2008, and one of three similarly branded stations in the country all of which are now defunct. After Energy signed off, it became a part of a Classic Hip Hop format as 92.7 & 99.3 The Beat, later 101.1 The Beat.
After KVIT added the 92.7 signal, The Goldmine began to become very dance friendly, with former Energy 92.7 DJ and EVIT alumnus, DJ Perry, who had been programming and doing mixshows since before the station signed on.
On November 6, 2013, the current Dance-intensive format known as The Pulse' was launched.
On August 11, 2015, KVIT's format moved to new station KPNG 88.7, also owned by EVIT. On September 25, 2016, KVIT broke from the KPNG simulcast and its format was changed to classic country, returning to The Goldmine branding.
On May 23, 2018, KVIT's format moved to '80s/'90s variety, with an emphasis on ‘90s pop, changing its name to 90.7 NEON radio. This change was not announced and followed almost 24 hours non-stop Dueling Banjos from the movie Deliverance.

Other programming

Occasionally, KVIT breaks from the 80s/90s format to air high school football games sanctioned by the Arizona Interscholastic Association from schools in the East Valley.