This station was first established in 1946 as KFOP on 1140 AM with an unknown format, which ran until 1983 when the station was revamped by its former owners Jerry Snyder and Associates to KJSA with a Nostalgia/Oldies format. 20 years later, it was sold to M&M Broadcasters and it switched to a classic country format known as "The Radio Ranch".
The station traded places with KCLE 1120 and on May 24, 2008, KJSA moved from 1120 to 1110 AM and increased daytime power to 20,000 watts, and the Houston-based Biz Radio Network moved their D/FW broadcasts from KMNY 1360 AM to KJSA. Signal testing began in April 2008, with 1360 and 1110 simulcasting BizRadio programming until May 24 and that same day, Biz Radio bought this station from M&M Broadcasters, although its previous owners still maintained minor ownership of KJSA. BizRadio also leased KTEK near Houston, which put their programming on the same 1110 frequency in both markets.
Post-Biz Radio
On March 2, 2009, Biz Radio moved to KVCE 1160, licensed to Highland Park, due to complaints that the Biz Radio Network is not picked up in most of the Dallas/Fort Worth area. KJSA switched back to a country music format simulcasting from its sister station KHFX in the weeks preceding the Biz Radio move. On April 14, 2009, KJSA dropped its simulcast with KHFX in favor of a Spanish music format.
KVTT's move to AM
On September 28, 2009, KJSA began broadcasting a Christian classic/inspirational format by Covenant Educational Media, the former owners of KVTT, after the sale of the FM frequency to North Texas Public Broadcasting, the owners of KERA radio and KERA-TV. This station formally swapped to the KVTT call sign onOctober 14, 2009 while the KJSA callsign was warehoused to its former sister station in Palisade, Colorado. From Covenant's studios in North Dallas, the "Voice of Truth" format included a variety of teaching programs, classic Christian music, and talk programming featuring The Journey with Tom Dooley, The Scott Wilder Show, and Point of View with Kerby Anderson. This format, broadcast since 1976, ceased broadcasting on July 12, 2010, for financial reasons after failing to connect with an audience on their new AM home. The format's official web page, KVTT.com, is deactivated, stating that their "account has been suspended" prior to shut down.
1110 AM today
After the demise of the brokered religious format, 1110 AM returned to country music programming, this time, airing 1980s and 1990s country with no commercials. On July 27, 2010, the station flipped over to a Tejano music format. After a series of format tryouts, the station switched over to a classic country format with no station IDs except for top of the hour and no commercials. In early 2011, KVTT has increased its Daytime power to 50,000 watts. On June 14, 2011, M&M Broadcasters sold KVTT to Texoma Broadcasting Inc. for $2.625 Million. On June 14, 2011 station switched over to a classic country and as of 2014 to the Asian format of FunAsia Radio. Effective May 30, 2018, Texoma Broadcasting sold KVTT and translator K238CC to Decatur Media Land, LLC for $1.375 million.
