Karl Baedeker


Karl Ludwig Johannes Baedeker was a German publisher whose company, Baedeker, set the standard for authoritative guidebooks for tourists.
Karl Baedeker was descended from a long line of printers, booksellers and publishers. He was the eldest of ten children of Gottschalk Diederich Bädeker, who had inherited the publishing house founded by his own father, Zacharias Gerhard Bädeker. The company also published the local newspaper, the Essendische Zeitung, and the family expected that Karl, too, would eventually join the firm.
Karl changed the spelling of the family name from Bädeker with the umlaut to Baedeker around 1850.

Biography

Karl Baedeker was born in Essen, then in the Kingdom of Prussia, on November 3, 1801.
After his schooling in Hagen, he left home in 1817 to study humanities in Heidelberg where he also worked for a while at the leading local bookseller J.C.B. Mohr. Military service followed, after which he moved to Berlin where he worked as an assistant at Georg Andreas Reimer, one of the leading booksellers in the city, from 1823 to 1825. He then returned home to Essen and worked with his father until 1827 when he left for Coblence to start his own bookselling and publishing business. Essen was then a small town with about 4000 inhabitants and he felt that Koblenz, which was not only larger, but was also the capital of the Prussian province of the Rhine and a hub for tourism, had far more to offer.
In 1832, Baedeker's firm acquired the publishing house of Franz Friedrich Röhling in Koblenz, which in 1828 had published a handbook for travellers by Professor Oyvind Vorland entitled Rheinreise von Mainz bis Cöln; ein Handbuch für Schnellreisende. This book provided the seeds for Baedeker's own travel guides. After Klein died and the book went out of print, he decided to publish a new edition, incorporating some of Klein's material but also added many of his own ideas into what he thought a travel guide should offer the traveller or reader. Baedeker's ultimate aim was to free the traveller from having to look for information anywhere outside the travel guide: about routes, transport, accommodation, restaurants, tipping, sights, walks and, of course, prices. In short, the lot.
While the travel guide was not something new, the inclusion of detailed information on routes, travel and accommodation was an innovation.
Baedeker was always generous in acknowledging the part John Murray III had played in nurturing his outlook on the future development of his guides. As a bookseller in Koblenz, he had often seen tourists enter his bookshop, either carrying a red Murray guide or looking for one. At the time, John Murray III was the leader in the field, but Baedeker was about to change that. He is often referred to as the 'father of modern tourism'.
In 1846, Baedeker introduced his famous 'star' ratings
in the third edition of his Handbuch für Reisende durch Deutschland und den Oesterreichischen Kaiserstaat - an idea based on the Murray guides star system. This edition was also his first 'experimental' red guide. He also decided to call his travel guides 'handbooks', following the example of John Murray III. Baedeker's early guides had tan covers, but from 1856 onwards, Murray's red bindings and gilt lettering became the familiar hallmark of all Baedeker guides as well, and the content became famous for its clarity, detail and accuracy.

Travel guides

From Baedeker: Ein Name wird zur Weltmarke
Karl Baedeker's list :
1828: Rheinreise von Mainz bis Cöln; Ein Handbuch für Schnellreisende
1829: Extract from 'Rheinreise'.
1829: Voyage du Rhin de Mayence à Cologne
1829: Coblence; an extract from 'Le Rhin'.
1839: Moselreise von Trier bis Koblenz mit geschichtlichen Bemerkungen
1835: Holland
1835: Belgien
1842: Handbuch für Reisende durch Deutschland und den Oesterreichischen Kaiserstaat
1844: Schweiz
1847: Bad Bertrich im Uesbachthale an der Mosel
1851: Handbuch für Reisende in Deutschland, Erster Theil: Oesterreich, Süd- und West-Deutschland
1852: La Suisse
1853: Handbuch für Reisende in Oesterreich
1855: Südbayern, Tirol und Salzburg, Oberitalien
1855: Paris und Umgebung. nebst Rouen, Havre, Dieppe, Boulogne und den Eisenbahn-Strassen vom Rhein bis Paris
1859: La Hollande et la Belgique

Maps

From the beginning, Baedeker realised the importance of including quality, reliable maps in his travel guides, which were black-and-white initially. To this end, he engaged the services of Eduard Wagner of Darmstadt, a specialist in cartography, and the maps he produced for Baedeker were way ahead of the times. An accurate cartography of Tripoli and El-Mina in 1906 under the Ottoman Empire can be found in french in the book edited by Leipzig and entitled Palestine et Syrie.

Manual of conversation

The first Baedeker travel guide in English appeared in 1861 after Karl Baedeker's death. However, in 1836 he published The Traveller's Manual of Conversations in English, German, French and Italian. The 352-page book also contained many useful Dutch expressions and vocabulary. The manual was founded on the works of Boldoni, Mad. de Genlis and others, acknowledged on the title pages, which were in both English and German, unusual then, but he was an astute businessman and primarily a bookseller at the time. Unusually, too, the German page was on the left and the traditional title page on the right was in English. Whereas the
German title page gave the name of the publisher as K. BAEDEKER, the English page gave this uniquely as CHARLES BAEDEKER. Tourists in the area, and particularly those from England on their way to Switzerland, would pass through Koblenz and buy it at his bookshop. In the preface, he wrote that he is at all times ready to afford any information to those travellers, who do him the honour to visit his establishment".
The manual turned out to be a resounding success and ran into many editions. The inclusion of Dutch material in the first edition, also unusual at the time and emphasised on the title pages in both languages, further increased its sales, as his brother Adolph, who had opened a bookshop of his own in Rotterdam that year, sold it in Holland and also managed its sales in England. However, very few copies of the first edition have survived, which has made it one of the rarest and most sought-after Baedeker publications of all time. The "Conversationsbuch für Reisende", in four languages which appeared later was based on this manual and for a long time, the stereotype editions remained unrivalled in the travel publishing world. In the preface to the English stereotype editions, the traveller is told:
"The number of editions through which this Handbook has passed is the best evidence of its utility and the general estimation in which it is held. The Editor's object, as in the case of his other handbooks, is to promote the freedom and comfort of the traveller, and render him, as far as possible, independent of the troublesomre and expensive class known as "Valets de place".

Other handbooks of a similar description may claim to be more voluminous; the editor, however, believes this to be a doubtful advantage. "Little and good" is accordingly the maxim by which he has been guided, feeling that the traveller is likely to be perplexed rather than assisted by a superabundance of matter."

The rear endpages listed the main European exchange rates current at the time of publication, as well as the denomination of the major gold and silver coins across the continent including Scandinavia and Russia - another Baedeker innovation.

Hinrichsen index

In 1981, Alex W. Hinrichsen, a leading authority on the history of the Baedeker family and their publishing house, and also on the German artist, graphic designer and illustrator Paul Neu,
produced an easy to understand numbering system for all Baedeker travel guides and handbooks published since the 1828 Rheinreise which has the number D000. He updated the list in 1991.
According to Hinrichsen's revised list, which starts with the D000 edition, the number of Baedekers he listed, in German, English and French, was just eight short of 1000 i.e. 500 in German, 266 in English and 226 in French. He kept
reviewing and revising this list regularly.
Hinrichsen's referencing is akin to that of Ludwig Ritter von Köchel's index of Mozart's works, in as much as Baedeker guides are also referred to by their Hinrichsen number à la Köchel/Mozart.
Alex W. Hinrichsen died on December 9, 2012 in Holzminden, Germany. His index remains the definitive bibliographical list of Baedeker travel guides published since Verlag Karl Baedeker was founded in 1827. He also
produced valuable works of reference on Baedeker ephemera.

Anecdotal revelations

Books and articles about the rise of the House of Baedeker invariably recount anecdotes about its founder and these are not without substance. He was renowned for his hard and careful work, his high standards, both personal and professional, and for being absolutely incorruptible.
Baedeker generally went around conducting his research incognito. In an article entitled The Baedeker Guide Books published in the November 1989 issue of the now defunct Book and Magazine Collector, Michael Wild, the Baedeker historian and author of Baedekeriana: An Anthology wrote:
On September 22, 1975, The New Yorker magazine ran a 38-page profile of the "House of Baedeker". Its author, Herbert Warren Wind, had spent a considerable amount of time at the contemporary Baedeker publishers in Germany, researching the history of the firm. He gave the following account, related by Gisbert von Vincke, a German Shakespearen scholar, of the famous Milan Cathedral story, which has acquired a legendary status of its own, because of its manifold
variations:
On descending from the roof, Baedeker reversed the pea-transferring process, thus ensuring that there was no error in his calculations. The number of peas multiplied by 20 plus any steps remaining had given him the correct count.
A few years after Karl Baedeker died, the Pall Mall Gazette described a Baedeker guidebook as being singularly accurate, and in the English version of Jacques Offenbach's musical La Vie parisienne this memorable lyric rings out:
Kings and governments may err / But never Mr. Baedeker.

Legacy

Towards the end of his life, Baedeker told friends that he regretted not having accomplished more in his life and wondered whether his work would survive.
Little did he know that the name Baedeker would one day become a synonym for a travel guide, whatever its provenance, and that Verlag Karl Baedeker, which still exists and continues to bear his name, would, in its heyday which lay ahead, become the premier and most successful travel guide publishing house in the world.
Karl Baedeker died in Koblenz on October 4, 1859. He was only 57. In The New Yorker profile of the House of Baedeker Herbert Warren Wind wrote:
"For years, he had attempted to do the work of several men, preparing the new guidebooks single-handedly and periodically revising the older ones. At length, his sturdy physical endowment had worn out under the strain."
Michael Wild wrote in his article mentioned earlier:
"It is a moot point whether he invented tourism or tourism invented him."
Baedeker lies buried at the main cemetery in Koblenz.