It is believed that Lord Venkateswara first placed his Holy Foot here at Keelapatla and then reached Tirumala. The Myth believes that Saint Brughu kicked Lord Vishnu's chest and to eradicate such a sin, the Lord sent him to Earth and had him establish the Lord'sidol in 7 different places. Some of these places are: 1. Dwaraka Tirupathi, near Vijayawada, Andhra Pradesh 2. Kalyana Venkateshwara Swamy, Srinivasa Mangapuram, Andhra Pradesh 3. Konetiraya Swamy, Keelapatla, Andhra Pradesh 4. Diguva Tirupathi, Mulbagal, Karnataka etc.., These places were hidden and the saint himself who went into disappearance by his mystical powers, were established much before the Lord himself came to the Earth. After Lords arrival, Brughu came into existence with Agasthya Maharshi, the mystical powers which hid these places were removed and they came into visible light of the common man. The idols were all under trees. The ruling kings then came forward to build temples around these idols.
History
History says, some of the rulers who ruled this place were, Sathavahans, Pallavas, Renuti Cholas, Rastrakootas, Banus, Chalukyas, Pandyas, Yadava Kings, Vijayanagar Emperors, Matli Kings, Moghul Kings, Arcot Nawabs, Tippu Sultan, Britishers and Palegars. The 15th-century Hindu saint, Andhra Pada kavitā Pitāmaha, Annamacharya mentions the name of Konetiraya in many of his sankeerthanas. "In past the temple was developed by Punganuru 'Jamindars', They were coming to the temple by punganoru-kallupalli-malleru-melumoi-kothapalli-keelapatla wise road. We don’t follow this route as it is still a soil road and not moterable. In Melumoi which is nearby were found a lot of copper coins of Punganur Jamindar's. Even Muslims worship Lord Sri Venkateswara as their beloved and Punganuru Samasthanam Jamindars who were Muslims had improved this temple."
Lord Venkateswara who is referred to as Konetirayudu is the primary presiding deity of the Temple. The Deity is believed to be Kalpatharu, Chintamani and Kamadhenu. In the sanctum of the temple, Konetirayadu like in Tirumala, is in standing posture with his "Kati Varada Hastas", natural "Sankhu Chakras" and with the impressions of Sridevi and Bhudevi, on the chest. Huge Jaya-Vijayas, an ancient Chennakesava idol with his two wives, five Alwars, Bhoovaraha Moorthy, Garudalwar, Anjaneya Swamy statues, all can be seen in the temple.
