List of Unilever brands
This is a list of brands owned by the Anglo-Dutch multinational company Unilever.
Billion-euro
These brands have annual sales of one billion euros or more:- Hellmann's and Best Foods
- Axe/Lynx
- Dermalogica
- Heartbrand
- Knorr
- Lipton
- Lux
- Magnum
- Omo/Surf Excel/Breeze/Skip
- Rexona/Sure/Degree/Shield
- Surf
- Sunsilk
Food and beverages
Condiments and extracts
Desserts
Other foods
Teas
Other beverages
- Lipton Soup secrets soup mixes
Ice cream
The Heartbrand was launched in 1998 as an effort to increase international brand awareness and promote cross-border synergies in manufacturing and marketing. It is present in more than 40 countries. Although the logo is common worldwide, each country retained the local brand name so as to keep the familiarity built over the years, one notable exception being Hungary where the previous Eskimo brand was replaced with Algida in 2003.
In 2005, the Israeli food conglomerate Strauss, whose ice cream brand is a joint venture between Strauss and Unilever and marketed under the Heartbrand logo, received special permission from Unilever to export its brand of ice cream, Glidat Strauss to the United States because of the strict kosher certification the products in Israel have. Under terms of the agreement, Strauss ice cream and krembo may be sold only in kosher supermarkets and import shops. It is distributed in North America by Dairy Delight, a subsidiary of Norman's Dairy.
Prior to the heart logo, each country could choose its own logo, although the most common one consisted of a blue circle with the local brand's name over a background of red and white stripes; the second most common old logo, used by Wall's in the UK and other countries, was a yellow logo with Wall's in blue text.
Unilever generally manufactures the same ice cream with the same names, with rare occasions of regional availability, under different brands. Some of these ice creams include Carte D'Or, Cornetto, Magnum, Solero, Twister, Choc Ice, Super Split, Fat Frog, Feast, Brunch and Viennetta.
In addition, a Dutch-based ice cream parlour franchise called Swirl's has been in operation since 1994, and adopted the Heartbrand logo in 2001 following its acquisition by Unilever that same year. There are Swirl's stores in the Netherlands, UK, Ireland, Spain, Portugal, Germany, India, Indonesia and Israel, which sell ice cream products corresponding to each country's Heartbrand sub-brand. Belgium formerly had a single Swirl's store at Kinepolis Antwerpen in Antwerp which closed in August 2018.
Partial list of national brands variants of the Heartbrand
Many of these sub-brands were previously independent local ice cream vendors while others were introduced into the country by Unilever.Name | Country |
Algida | Italy, Albania, Algeria, Belarus, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czech Republic, Greece, Hungary, Kazakhstan, Kosovo, Malta, Moldova, North Macedonia, Poland, Romania, Russia, San Marino, Serbia, Slovakia, Slovenia, Turkey, Turkmenistan, Ukraine, Uzbekistan, Vatican City |
Bresler | Bolivia, Chile |
Cargills | Sri Lanka,Tuva |
Eskimo | Austria, Croatia |
Frigo | Spain |
Frisko | Denmark |
GB Glace | Sweden |
Glidat Strauss | Israel, United States |
Good Humor | Canada, United States |
HB | Republic of Ireland, Northern Ireland |
Helados La Fuente | Colombia |
Holanda | Central America, Mexico |
Ingman | Finland, Latvia, Lithuania, Estonia |
Inmarko | Russia, Kazakhstan,Alaska |
Kibon | Argentina, Brazil, Suriname'' |
Kwality Wall's | India, Bhutan, Brunei, Nepal, Sri Lanka, Pakistan |
Langnese | Germany |
Lusso | Switzerland |
Miko | France, Morocco, Egypt |
Napoca | Romania, Bulgaria |
Ola | South Africa |
Ola | Belgium, Luxembourg, Netherlands |
Olá | Cape Verde, Macau, Portugal, Angola |
Pingüino | Ecuador |
Selecta | Comoros, Philippines, Tanzania |
Streets | Australia, New Zealand |
Swedish Glace | A non-dairy soya based Heartbrand product sold in Britain and Ireland |
Tio Rico | Venezuela |
TofuLine | A non-dairy soya based Heartbrand product sold in Sweden and Finland |
Wall's/和路雪 | Cambodia, China, Great Britain, Hong Kong, Indonesia, Laos, Malaysia, Moldova, Pakistan, Singapore, Taiwan, Thailand, Vietnam |
Wall's HB | Northern Ireland |
Home care and beauty & personal care brands
- All – laundry detergent
- Ala – laundry detergent
- Andrelon
- Aviance – cosmetics
- Axe – deodorant, shower gel, body spray
- Ayush
- Baba
- Badedas – shower gels
- Biotex – laundry detergent
- Block & White – whitening lotion
- Breeze – laundry detergent
- Brilhante – laundry detergent
- Brisk – hair-styling products for men
- Brylcreem – hair-styling products for men
- Caress – soap
- Cif – cleaning products
- Citra – women's hand and body lotion, beauty soap, and scrubs
- Clear – anti-dandruff, scalp care shampoo and conditioner
- Clinic – dandruff shampoo
- Close-Up – toothpaste
- Coccolino – softener
- Comfort – fabric softener
- Cream Silk – conditioner
- Dimension
- Dollar Shave Club – razors and other personal grooming products direct to consumer by mail
- Domestos – bleach
- Dove – skin care, hair care, and deodorant
- Dove Spa
- Dr. Kaufmann – sulfur soap
- Dusch Das – shower gels and deodorants
- Eskinol – women's facial wash and cleanser
- Fair & Lovely – skin lightening product
- Fissan – foot powder / baby skin care products
- FDS – skin care range
- Gessy – soap
- Glorix
- Good Morning – soap
- Hijab Fresh – body lotion for hijab wearers
- Impulse – deodorant and body spray
- Ioma – premium skin care range
- Korea Glow – skin care range
- Lakmé – cosmetics
- Lever 2000;– soap
- Lifebuoy – soap
- Living Proof: Prestige Hair Care Brand
- Linic – dandruff shampoo
- Love Beauty & Planet - vegan hair and body care
- Lux – women's soap, shower gel, and lotions
- Lysoform – home care
- Master – men's facial wash and cleanser
- Matey – children's bubble bath
- Mentadent – toothpaste
- Minerva – laundry and dishwasher detergents
- Mist – soap
- Molto – fabric softener
- Nameera – halal skin care range
- Neutral – laundry detergent
- Noxzema – skin care range
- Omo – laundry detergent
- Organics – shampoo and conditioner
- Pears Transparent Soap
- Pepsodent – dental
- Persil
- Pond's - beauty lotion, anti-aging,beauty cleansing foam, lightning toner and lightning cream
- Prodent – toothpaste
- Pukka tea
- Quix – dishwashing liquid
- Q-Tips – cotton swabs
- Radox – shower gels and bubble bath
- Regenerate – toothpaste
- Rexona – deodorant
- Rin – laundry detergent
- Rinso
- Robijn – softener
- Sahaja – cleaning products for Muslims
- Seventh Generation – home and personal care products including bobble
- Signal – toothpaste
- Simple – skin and body care range
- Skip – laundry detergent
- SR – toothpaste
- St Ives – hand and body care
- Suave – personal care
- Sun – dishwasher detergent
- Sunlight
- Sunsilk – shampoo and conditioner
- Super Pell – floor cleaning fluid
- Surf – laundry detergent and fabric conditioner
- Surf Excel – laundry detergent
- Swan Soap
- Tatcha – Luxury skin care brand acquired on June 10, 2019 for close to $500 million dollars
- Thermasilk – shampoo and conditioner
- Tholl – skin care
- TIGI – shampoo and conditioner for hair salons
- Timotei – shampoo and conditioner
- Toni & Guy – hair care range
- TRESemmé – hair care range
- Vaseline – body lotion, shower gel, deodorant
- Vibrance – shampoo and conditioner
- Vinólia – soap
- Viso – laundry detergent
- Vixal – porcelain cleaner
- Wheel
- White Beauty – skin lightening cream
- Wipol – carbolic floor cleaner
- Williams – men's care
- VO5 – hair care/styling
- Xedex
- zendium – toothpaste
- Zhonghua – toothpaste
- Zwitsal – baby care range
- Unilever Professional – professional markets