Etienne Pimm has an unusual way of making a living: he arranges for impoverished European aristocrats to marry unsuspecting rich people. He is then discreetly compensated for his matchmaking. His latest target is Millicent "Milly" Mehaffey, newly arrived on the Riviera. Pimm and his assistant Janine begin grooming the penniless Grand Duke Gaspard Ducluzeau for Milly by hiring three men. Julian Soames is to teach him manners and English. As their target fancies herself a race car driver, Pimm recruits John Lathrop Davis, a champion many times over, to instruct Gaspard in the finer points of competitive driving. The third man is world-renowned chef Maurice Zoltan. Pimm "accidentally" meets Milly's uncle and guardian, Dr. Christian Gump and invites him to a dinner prepared by Zoltan. Gump cannot resist the bait of a meal prepared by a famous chef. After dinner, he is introduced to the handsome young duke, well prepared after weeks of intensive training. As Pimm had hoped, Gump begs him to bring the duke to a party he has arranged for Milly, confiding that he hopes they fall in love and that his troublesome ward will settle down. Meanwhile, Priory, another of Pimm's minions, has gotten himself hired as the chauffeur to spy on the family. When an errant polo ball struck by Gaspard breaks Priory's arm, a reluctant Davis takes his place. Davis is openly contemptuous of Milly's unrealistic plan to compete in the International Grand Prix, causing clashes with his spoiled employer. As they spend more time together though, her initial dislike turns into love. With the romance between Milly and Gaspard not proceeding very well, Pimm suggests to Milly that the young couple spend a romantic night together at his private villa. She takes him up on his offer, only with Davis, not Gaspard. The next morning, Milly learns the truth and is at first outraged, even though Pimm confesses that Davis was not the intended groom. For revenge, she decides to marry an oafish suitor named Freddie. However, on her wedding day, her wise grandmother convinces her to reconcile with Davis. This is just fine with Gaspard, as he has fallen for Janine.
The novel was published in 1959. Rights were bought by Martin H. Poll of Gold Medal Enterprises; Poll owned Gold Medal Studios in the Bronx, facilities which were hired out to movie makers. He had decided to move into film production. The screenplay was originally written by the author of the novel. Blake Edwards was originally attached to direct. Glenn Ford and Hope Lange were signed to star early on. Eventually David Swift came in to write and direct. Ulla Jacobsson signed to make her American debut with the film. The film was shot on the French Riviera. Glenn Ford and Hope Lange were a real-life couple at the time. The film had its world premiere at Las Vegas.
Reception
, critic for The New York Times, panned it, writing that "If 'Love Is a Ball,' somebody fumbled." He found it "predictable nearly every step of the way" and "laboriously arch in tone, broadly played in general and directed with slapdash aimlessness by Mr. Swift." He noted that the "sun-kissed scenery, though, should set anyone drooling". He mentioned the "determined, good-natured attitude of a game cast headed by Glenn Ford, Hope Lange and Charles Boyer", and in particular found Montalban and Jacobsson "entirely disarming."