Merry-Go-Round (retailer)


Merry-Go-Round was a national clothing retail chain owned by Merry-Go-Round Enterprises, Inc., that thrived from the 1970s through the early 1990s. The chain fell into bankruptcy during the mid-1990s, and eventually ceased operation in 1996. It was famous for its ability to profit from short-lived fashion fads and also owned men's clothing retailers Silverman's, by purchasing 273 stores from Retail Ventures, Inc., parent of American Eagle Outfitters, in 1989. In 1993, it purchased the Chess King clothing chain from the Melville Corporation. It filed for Chapter 11 bankruptcy in 1994 and closed in 1996. At its end, the company operated just over 500 locations, primarily in enclosed malls.
MainStreet.com listed it in 2011 among brand names "gone but not forgotten".
Their mid-80s, commercials were famous for parodying Quiet Riot's "Cum On Feel the Noize", and featured teens and young adults walking down a hallway with massive sized speakers blaring the song, but unlike the boy in the music video for the original song, they seem to enjoy the music as they walk down the hall to the store.