Motivate Media Group
Motivate Media Group is a company based in Dubai and Abu Dhabi, United Arab Emirates. The company was established in 1979 by Ian Fairservice with the launch of What's On, the first English language magazine in the Persian Gulf region. Besides a wide range of magazines, the company publishes books on topics related to the heritage of the Persian Gulf, as well as travel and city guides and children's titles. It also operates a cinema advertising company, Motivate Val Morgan and co-stages the annual Dubai Lynx International Advertising Festival and awards, in a joint venture with the Cannes Lions International Advertising Festival. Since 1982 Motivate Publishing has been operated in a partnership between Ian Fairservice and Obaid Humaid Al Tayer who is currently the UAE Minister of State for Finance.Brands
Most publications are in English.Main publications
- What's On, monthly magazine. A guide to entertainment and leisure activities in the UAE. Launched in 1979. Runs Dubai and Abu Dhabi editions.
- Emirates Woman, monthly magazine, launched in 1981
- Gulf Business, business magazine, launched in 1996
- Open Skies, in-flight magazine for Emirates Airlines
- Identity, design & interiors magazine
- Campaign, Middle East edition
- Golf Digest, Middle East edition
- Jumeirah, magazine for Jumeirah Group hotels
- Good, a magazine about food, "values", "ideas" and "living"
- FourFourTwo Arabia, a football website in the Middle East
