New World Pasta


The New World Pasta Company, a wholly owned subsidiary of Ebro Foods,
is the largest retail branded pasta manufacturer in North America in terms of sales.
New World Pasta headquarters are in Harrisburg, Pennsylvania. The company was formed in 1999 when the Hershey Company's pasta business was divested to a private equity group. After its formation, New World Pasta acquired the four remaining brands of Borden's pasta business in July 2001 that the American Italian Pasta Company had not purchased a month earlier. New World Pasta declared bankruptcy in 2004.
In 2006 it was acquired by Ebro Puleva S.A., a food company based in Spain.
As part of Ebro Puleva, New World Pasta acquired Strom Products in 2012, including the No Yolks and Wacky Mac brands.
Effective January 1, 2017, American Rice, Inc. and New World Pasta Company merged into Riviana Foods Inc.

Regional brands

United States