The Democrat Party was founded and developed by Albert Davy, a prominent political organiser of the time. Davy had worked first for the Reform Party, then for the United Party, and finally for Reform again. He was highly effective in both campaign management and fundraising, but often came into conflict with those he worked for. Politically, Davy was an advocate of reducing the size of government, and of minimising government intervention in the business world — the slogan "More Business in Government, Less Government in Business", once used by the Reform Party, was thought up by Davy. When the United Party and the Reform Party formed a coalition, Davy initially supported it, but later resigned in protest at the legislation the coalition enacted to counter the Great Depression. Davy denounced the coalition as "socialistic by inclination, action and fact". In 1934, Davy was approached by William Goodfellow, a wealthy Auckland businessman and industrialist. Goodfellow strongly opposed the economic policies of the United-Reform Coalition, and was also concerned by the rise of the Labour Party. Goodfellow hoped that a small but committed party could hold the balance of power in Parliament, and force the government to adopt more business-friendly policies. It was hoped by Goodfellow and his allies that Davy's talents could create an effective organisation. In response to this, the New Zealand Democrat Party was founded. Its primary base of support was the business community, particularly in Auckland. Before long, however, Davy and Goodfellow came into conflict. The most notable cause for dispute was the scale of Davy's plans — Goodfellow had wanted a small party focused on winning a select few seats, but Davy was recruiting candidates as though the Democrats were a major party. Goodfellow tried to remove Davy from the chairmanship of the Democrats in July 1935, and later initiated court proceedings to recover part of the salary Davy had been paid. Davy remained in office, however, and the Democrat Party continued on. The sitting Mayor of Wellington, Thomas Hislop, was recruited as the party's political leader, while Davy remained its chief organiser and strategist.
1935 election
In the 1935 elections, Davy's campaign was not as effective as his previous efforts. The Democrats fielded fifty-one candidates, including seven former United Party candidates and members of Parliament including Bill Veitch and Arthur Stallworthy. However, the Democrats did not win any seats. In total, they won around 7.8% of the national vote. Despite their failure to enter Parliament, their impact on the election may have been the opposite to what was intended — by splitting the anti-Labour vote they probably contributed to Labour's overwhelming victory in 1935.
