Rapala


Rapala is the world's largest manufacturer of fishing lures and other fishing related products. It was founded in Finland in the 1930s by Lauri Rapala. Their most popular product is a balsa wood minnow imitation lure called the Original Floater.
Rapala sells over 20 million lures each year, in 140 different countries. 242 all-time world-record fish were set on Rapala lures, and 15 new records in 2005. It is also the only fishing lure manufacturer that mass-produces balsa wood lures.

Company timeline

Some top-running lures that they make include Skitter Pop, Skitter Prop, Skitter Walk, Jigging Shad Rap, Jigging Rap, X-Rap Prop, and X-Rap Pop.
Some Medium diving lures include Original Floater, Twitchin' Rap, Long Cast Minnow, Scatter Rap Minnow, Scatter Rap Countdown, Scatter Rap Shad, BX Minnow, BX Jointed Minnow, BX Jointed Shad, BX Swimmer, Scatter Rap Crank Shallow, X-Rap Shad Shallow, CountDown, X-Rap, Shallow Shad Rap, Husky Jerk, X-Rap Jointed Shad, X-Rap 14, Rattlin' Rapala, Jointed Shad Rap, Shad Rap, Dives-to Series, Sure Set Series, Super Shad Rap, Glass Fat Rap, Dives-to Flat, and Fat Rap.
Some Deep diving Lures include Magnum, Down Deep Husky Jerk, Scatter Rap Crank Deep, Scatter Rap Crank, Saltwater Sliver, X-Rap Magnum 30, and Deep Tail Dancer.
Other Rapala products include crankbaits, jigging lures, lipless crankbaits, surface poppers, filet knives, fishing rods, reels, and various fishing tools as well as the Rapala Giant 6 foot Lure.